black bob wig
Worth a lookShows no brand lock-in (top 5 brands take 39% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible39%top-5 brand share — no brand owns this niche
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Avg price
Incredible$26.43avg listing price — sweet spot $15–$100
Competition
Great21%top-5 click share — an open shelf
Price range
Great$8.94–$87.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,144.01avg incumbent reviews — the moat a new listing must climb
Market size
Okay$256K$256K/yr · 490K searches
Conversion
Bad2.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-15.6%90-day search growth — must beat 0% to launch
Returns
Bad9.4%return rate — above 6% kills the launch gate
Competition
Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.Brands
64 falling
Sellers
70
Top-5 brand share
39%
Open market
57%
- LIULIUBTY11%
- PLULON9%
- MapofBeauty8%
- WERD6%
- LOHO MAGICA5%
- Onedor4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 99 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MapofBeauty 12 Inch/30cm Fashion Lady Short Straight Flat Bangs Bob Wig (Black)
MapofBeauty$10.844.2★5,499 rev
WERD Black Short Bob Wig Straight Black Bob Wig with bangs 10 inch Straight Bob Bangs Wig for Women Natural Looking for Daily Use
WERD$23.394.0★1,373 rev
Onedor 10 Short Straight Hair Flapper Cosplay Costume Bob Wig (Black)
Onedor$17.414.4★3,667 rev
LIULIUBTY Short Bob Hair Wigs Straight with Flat Bangs Synthetic Colorful Cosplay Daily Party Neon Wig for Women + Free Wig Cap 14 Natural As Real
LIULIUBTY$17.624.4★853 rev
LOHO MAGICA 6 Pack Colored Wigs Funky Colorful Wigs Short Bob Hair Wig Neon Party Wigs with Rimless Heart Sunglasses
LOHO MAGICA$32.323.9★215 rev
Newest
by launch date
Synthetic Bob Wig With Bangs 12 Inch Short Straight Black Wigs for Women
Nereyda$15.7329 rev
Amaattee Black Bob Wig with Bangs 12 Inch Short Straight Black Bob Wig Bangs Heat Resistant Synthetic Bob Wigs for Women
Amaattee$19.2424 rev
Xinjiju Bob Wig with Bangs Human Hair Short Glueless Black Bob Wigs for Women 180% Density Wear and Go Straight Wigs Beginner Friendly 12 Inch
Xinjiju$38.9516 rev
ONICE Ombre Brown Bob Wig With Bangs 14 Inches Curly Wigs For Women Short Wavy Bob Wigs With Dark Root Heat Resistant Synthetic Wigs For Beginners (Black To Brown)
ONICE$29.6330 rev
Tereshar Black Bob Wig with Bangs for Women Short Straight Heat Resistant Synthetic Bob Wigs for Daily Party Costume Cosplay Halloween or FunBlack
Tereshar$18.27282 rev
Trending
90-day click momentumONICE Ombre Brown Bob Wig With Bangs 14 Inches Curly Wigs For Women Short Wavy Bob Wigs With Dark Root Heat Resistant Synthetic Wigs For Beginners (Black To Brown)
ONICE$29.633.9★
KEEPFINE 6 Pack Colored Short Bob Wigs and 6 Pcs Heart Sunglass Set Neon Colorful Party Hair Wig for Women Costume Cosplay (Dark)
KEEPFINE$30.164.0★
Xinjiju Bob Wig with Bangs Human Hair Short Glueless Black Bob Wigs for Women 180% Density Wear and Go Straight Wigs Beginner Friendly 12 Inch
Xinjiju$38.953.6★
Synthetic Bob Wig With Bangs 12 Inch Short Straight Black Wigs for Women
Nereyda$15.734.6★
Tereshar Black Bob Wig with Bangs for Women Short Straight Heat Resistant Synthetic Bob Wigs for Daily Party Costume Cosplay Halloween or FunBlack
Tereshar$18.274.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -15.6% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 5.8×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Comfortable Wig”
“Amazing quality”
“Hair is soft”
“Money well spent”
“Fit good, looks as described”
“Color is very accurate”
“easy to handle”
“Nice style the hair feels real”
“Very comfortable”
“Love this style”
What buyers complain about
“Thin wig”
“Way to short”
“Looks nothing like the picture”
“And the quality is cheap”
“way too thick”
“Hair not worth it”
“its super duper short”
“Poor value for money”
“Didnt like the color”
“Weird smell”