beanies bulk
Skip itSoft demand (-70.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$30.83avg listing price — sweet spot $15–$100
Price range
Great$8.17–$112.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great38%top-5 click share — an open shelf
Returns
Good2.3%return rate — above 6% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad6,031.36avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Brand share
Bad93%top-5 brand share — brand-locked demand
Market size
Bad$58K$58K/yr · 124K searches
Growth
Bad-70.4%90-day search growth — must beat 0% to launch
Competition
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.Brands
11 falling
Sellers
22
Top-5 brand share
93%
Open market
5%
- Winterlace51%
- ZH17%
- DASSNANE11%
- LYDTICK9%
- Extpro4%
- Yahenda2%
- Open — no brand owns it (5 brands, 5%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 39 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
50 PCS Beanies Hats Men Beanie for Women Winter Knitted Hat Elasticity Soft Ski Hat Warm Blank Bulk Black Ideal Gifts for Shelters Charities Bulk Winter Hats for Homeless
DASSNANE$47.434.4★156 rev
Wholesale Winter Gloves Beanies Warm Thick Thermal Bulk Case Pack Unisex Men Women (24 Beanies - Black)
Winterlace$36.804.6★76 rev
12 Pack Winter Beanie Hats for Men Women Warm Cozy Knitted Cuffed Skull Cap Wholesale
Winterlace$20.484.6★8,091 rev
25 Pack Winter Beanie Hats Unisex Thermal Toboggan Cold Weather Cuffed Caps Bulk Bundle Black
Winterlace$29.654.6★413 rev
48 Pack Winter Beanies Bulk Cold Weather Warm Knit Skull Caps Mens Womens Unisex Hats (Black Ribbed)
Winterlace$60.124.5★524 rev
Newest
by launch date
6 PCS Black Beanies Hats Men Beanie for Women Winter Knitted Hat Soft Ski Hat Warm Blank Bulk Ideal Gifts for Shelters Charities
DASSNANE$11.34156 rev
Yahenda 48 Pack Knit Beanies Hats Winter Beanie Hats Warm Knitted Cuffed Skull Cozy Cap for Men Women Unisex(Vintage Multicolor Retro Style)
Yahenda$48.2042 rev
50 PCS Beanies Hats Men Beanie for Women Winter Knitted Hat Elasticity Soft Ski Hat Warm Blank Bulk Black Ideal Gifts for Shelters Charities Bulk Winter Hats for Homeless
DASSNANE$47.43156 rev
ZH 12-Pack Knitted Winter Beanie Hats for Men and Women Warm and Cozy Cuffed Skull Caps Bulk Purchase Khaki
ZH$16.83531 rev
OLIKER 3 Pack Beanie for Men Women Winter Double Layer Warm Knit Cuffed Hat Stylish Slouchy Skull Cap for Cold Weather (US Alpha One Size Beige+Brown+Black)
OLIKER$17.18269 rev
Trending
90-day click momentum
100% Cotton Skull Caps Beanie Sleeping Hats for Men Women 2-Pack Black
Headshion$8.494.4★
LYDTICK 25 Pack Winter Beanie Hats Bulk for Men Women Wholesale Knit Beanies Cold Weather Skull Caps 8 Colors
LYDTICK$31.484.6★
ZH 12-Pack Knitted Winter Beanie Hats for Men and Women Warm and Cozy Cuffed Skull Caps Bulk Purchase Khaki
ZH$16.834.6★
48 Pack Winter Beanies Bulk Cold Weather Warm Knit Skull Caps Mens Womens Unisex Hats (Black Ribbed)
Winterlace$60.124.5★
Carhartt Mens Knit Cuffed Beanie Hat Black One Size US
Carhartt$20.024.8★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -70.4% search growth over the last 90 days.Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 22.7×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“But still great quality beanies”
“These beanies are very warm and comfortable”
“Fits perfect”
“Great value”
“Comfortable”
“Great colors”
“As advertised”
“Comofortable and soft, easy to wash”
“Nice hats and thick”
“feels durable”
What buyers complain about
“Too small”
“These are not the high quality beanies you purchase from brand name outdoor wear catalogs”
“Wrong color”
“The smell was so intense that it took 3 washes”
“They stretch out over time”
“Thin”
“its way too long”
“Material is very cheap”
“Thick”
“Could have been cheaper”