baby scooby doo costume
Skip itA small market ($21K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$32.29avg listing price — sweet spot $15–$100
Price range
Great$12.11–$59.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great336.86avg incumbent reviews — the moat a new listing must climb
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Growth
Okay+10.3%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Bad92%top-5 brand share — brand-locked demand
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Returns
Bad10.5%return rate — above 6% kills the launch gate
Market size
Bad$21K$21K/yr · 101K searches
Competition
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
10 rising
Sellers
23
Top-5 brand share
92%
Open market
4%
- INTIMO47%
- Scooby-Doo!22%
- Rubies12%
- Fun Costumes7%
- RISEROAD4%
- KDAFJLKD4%
- Open — no brand owns it (4 brands, 4%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 36 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
INTIMO Scooby Doo Kids Hooded Character Union Suit Lounge One-Piece Pajama Loungewear Sleepwear For Girls Boys (Small 6/7)
INTIMO$39.704.8★577 rev

INTIMO Scooby Doo Toddler Kids Hooded Character Union Suit Lounge One-Piece Pajama Loungewear Sleepwear For Girls Boys (4T/5T)
INTIMO$35.984.8★229 rev

INTIMO Scooby Doo Kids Hooded Character Union Suit Lounge One-Piece Pajama Loungewear Sleepwear For Girls Boys (Medium 8)
INTIMO$38.474.8★577 rev

Scooby-Doo Scooby Doo Little Boys Fleece Zip Up Cosplay Pajama Coverall Brown 7-8
Scooby-Doo!$30.194.6★134 rev

Scooby-Doo Scooby Doo Little Boys Fleece Zip Up Cosplay Pajama Coverall Brown 6
Scooby-Doo!$29.964.6★134 rev
Newest
by launch date
IIMMER Child Girls&Boys Trendy Halloween Sweatshirt Scoob Pullover Funny Cartoon 3D Printed Hoodies Brown & Black Spots 9-10 Years
IIMMER$19.6536 rev

KDAFJLKD Halloween Clothing Set Kids Outfits Hippie Green Shirt and Pants Set (120 (5-6 Years))
KDAFJLKD$17.5814 rev

KDAFJLKD Halloween Clothing Set Kids Outfits Hippie Green Shirt and Pants Set (165 (14 Years))
KDAFJLKD$19.1614 rev

KDAFJLKD Halloween Costume Long Sleeve Purple Dress Cosplay with Accessories Wig Scarf Headband Stockings (120 (5-6 Years))
KDAFJLKD$26.3916 rev

Oerinkend Halloween Costume for Girls - Deluxe Red Skirt Set with Wig Socks & Accessories (Dahne-M)
Oerinkend$27.2659 rev
Trending
90-day click momentum
Kids Hippy Disco Costume Boys Classic 60s 70s Sets for Halloween Cosplay 9-10 Years
RISEROAD$26.453.4★

INTIMO Scooby Doo Kids Costume Robe Soft Plush Fleece Hooded With Ears (SM 6/7)
INTIMO$25.374.6★

Rubies at Party City Scooby-Doo: Scooby-Doo Costume for Kids Unisex Toddler
Rubies$12.114.4★

INTIMO Scooby Doo Kids Costume Robe Soft Plush Fleece Hooded With Ears (XL 14/16)
INTIMO$24.654.6★

INTIMO Scooby Doo Kids Costume Robe Soft Plush Fleece Hooded With Ears (MD 8)
INTIMO$25.074.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +10.3% search growth over the last 90 days.Peak months: Sep, Oct · busiest ÷ quietest = 156.3×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great fit and so adorable”
“Good quality hoodie”
“soft”
“Warm, comfortable, & cute”
“a new gift purchased”
“Easy to unzip and zip up”
“pretty durable”
“Super cute design”
“comfy”
“material is great”
What buyers complain about
“My son can't fit it anymore”
“Very thin low quality material”
“is having a severe allergic reaction to something on the robe”