aurola leggings
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Competition
Incredible18%top-5 click share — an open shelf
Avg price
Incredible$23.57avg listing price — sweet spot $15–$100
Price range
Great$7.27–$57.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$444K$444K/yr · 3.6M searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,153.6avg incumbent reviews — the moat a new listing must climb
Brand share
Bad92%top-5 brand share — brand-locked demand
Growth
Bad-13.0%90-day search growth — must beat 0% to launch
Returns
Bad9.0%return rate — above 6% kills the launch gate
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Competition
Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.Brands
16 rising
Sellers
124
Top-5 brand share
92%
Open market
6%
- AUROLA47%
- Under Armour34%
- CRZ YOGA4%
- Amazon Essentials4%
- Nike4%
- YEOREO2%
- Open — no brand owns it (10 brands, 6%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 128 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
AUROLA Influence Workout Leggings for Women Seamless Compression Tummy Control Leggings Mid Rise Yoga Pants Black M
AUROLA$30.244.2★833 rev
AUROLA Workout Leggings for Women Seamless Scrunch Tights Tummy Control Gym Fitness Girl Sport Active Yoga Pants (L Black)
AUROLA$29.674.2★19,395 rev
AUROLA Influence Strappy Bra Sports Bras for Women Backless Padded Impact Strappy Bra for Workout Gym Yoga with Removable Cups Black S
AUROLA$22.294.4★1,469 rev
Under Armour Womens Tech Twist Short Sleeve V Neck (410) Midnight Navy / / White Large
Under Armour$18.014.5★2,087 rev
Under Armour Womens Tech Play Up Short 3 Inseam Low Rise with Pockets Quick Dry Athletic Shorts for Workout Running and Gym Black/White Small
Under Armour$22.264.6★904 rev
Newest
by launch date
Amazon Essentials Womens Womens Power Sculpt High Rise 7/8 Workout Length Legging with 25 Inseam Black Medium
Amazon Essentials$15.2165 rev
CRZ YOGA Secretsculpt Minor No Front Seam Leggings 25 - Softretch High Waisted Womens Yoga Pants Buttery Soft Booty Lifting Black Medium
CRZ YOGA$24.8126 rev
AUROLA Influence Biker Shorts for Women V Cross High Waisted Scrunch Butt Workout Running Shorts Black M
AUROLA$18.818 rev
CRZ YOGA Secretsculpt Butterlift Workout Leggings 28 - No Front Seam High Waisted Womens Yoga Pants Booty Scrunch Butt Black Medium
CRZ YOGA$31.08135 rev
AUROLA Influence Seamless Workout T Shirt for Women Short Sleeve Slim Fit Basic Tee Yoga Gym Going Out Crop Top (Black Cherry Medium)
AUROLA$28.0439 rev
Trending
90-day click momentumAmazon Essentials Womens Womens Power Sculpt High Rise 7/8 Workout Length Legging with 25 Inseam Black Medium
Amazon Essentials$15.214.4★
CRZ YOGA Secretsculpt Minor No Front Seam Leggings 25 - Softretch High Waisted Womens Yoga Pants Buttery Soft Booty Lifting Black Medium
CRZ YOGA$24.814.8★
COZYFIT Womens Underscrub Tee Comfort V-Neck Long Sleeve Undershirt with Soft & Easy Care Fabric Black
COZYFIT$10.154.6★
AUROLA Influence Seamless Workout T Shirt for Women Short Sleeve Slim Fit Basic Tee Yoga Gym Going Out Crop Top (Ensign Blue Medium)
AUROLA$28.404.6★
Under Armour Womens Tech Twist Short Sleeve Crew (601) Bittersweet Pink / / White Small
Under Armour$19.264.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -13.0% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.0×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Fit as expected”
“Perfect comfortable”
“So soft”
“They seem to be well made”
“Great leggings”
“Good material”
“Great Value”
“Love the colors”
“Comfort & Style”
“Actually like these better than lulu- the material is thick”
What buyers complain about
“Too long”
“Horrible material”
“This shirt is extremely thin”
“Low quality”
“See through”
“The small are just a bit tight on the waist”
“lacking durability”
“Not comfortable”
“Used item”
“smell bad”