among us costume
Skip itWeak search conversion (0.6%) — this niche doesn't clear our bar today.
Avg price
Incredible$35.06avg listing price — sweet spot $15–$100
Price range
Great$13.86–$68.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Review moat
Great496.51avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+30.4%90-day search growth — must beat 0% to launch
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Market size
Bad$78K$78K/yr · 386K searches
Returns
Bad9.9%return rate — above 6% kills the launch gate
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Competition
The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.Brands
12 rising
Sellers
35
Top-5 brand share
77%
Open market
13%
- MXoSUM24%
- POTOTA18%
- YuMe14%
- seewavom11%
- Disguise11%
- Esacpe10%
- Open — no brand owns it (6 brands, 13%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 35 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
seewavom Halloween Cosplay Costume Jumpsuits for Adults Cosplay Christmas Costumes Party Kigurumi Pajamas RedM
seewavom$31.284.3★154 rev
Esacpe Impostor Inflatable Costume for Adults Funny Halloween Spacesuit Costume for Astronaut Enthusiasts (Red)
Esacpe$30.904.1★86 rev
Impostor Inflatable Costume for Adult Funny Halloween Spacesuit Costume Astronaut Figures for Adult Game Fans
MXoSUM$33.264.5★1,108 rev
Impostor Inflatable Costume for Adult Funny Halloween Spacesuit Costume Astronaut Figures for Adult Game Fans
MXoSUM$33.154.5★1,108 rev
POTOTA Inflatable Costume for Kids Halloween Costumes Funny Blow Up Space Suit Costumes Cosplay Game Fans (Red)
POTOTA$31.884.2★13 rev
Newest
by launch date
Among Us Navy Hoodie and Joggers Set | Long Sleeve Character Pullover with Impostor Print | Kids Cartoon Streetwear Outfit | Unisex Childrens Loungewear Merch - 11-12 Years
Among Us$36.171 rev
POTOTA Inflatable Costume for Kids Halloween Costumes Funny Blow Up Space Suit Costumes Cosplay Game Fans (Red)
POTOTA$31.8813 rev
POTOTA Inflatable Costume for Kids Halloween Costumes Funny Blow Up Space Suit Costumes Cosplay Game Fans (Blue)
POTOTA$32.5513 rev
POTOTA Inflatable Costume for Adult Halloween Costumes Funny Blow Up Space Suit Costumes Cosplay Game Fans (Red)
POTOTA$32.5721 rev
POTOTA Inflatable Costume for Adult Halloween Costumes Funny Blow Up Space Suit Costumes Cosplay Game Fans (Blue)
POTOTA$32.8321 rev
Trending
90-day click momentum
AstraPrime Unisex Kids Onesie Flannel Cosplay Costume Halloween Onesie Pajamas Home Clothing(8-10Years)
AstraPrime$22.984.5★
Among Us Navy Hoodie and Joggers Set | Long Sleeve Character Pullover with Impostor Print | Kids Cartoon Streetwear Outfit | Unisex Childrens Loungewear Merch - 11-12 Years
Among Us$36.175.0★
Impostor Inflatable Costume for Adult Funny Halloween Spacesuit Costume Astronaut Figures for Adult Game Fans
MXoSUM$34.994.5★
Impostor Inflatable Costume for Adult Funny Halloween Spacesuit Costume Astronaut Figures for Adult Game Fans
MXoSUM$33.264.5★
Impostor Inflatable Costume for Adult Funny Halloween Spacesuit Costume Astronaut Figures for Adult Game Fans
MXoSUM$34.304.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +30.4% search growth over the last 90 days.Peak months: Sep, Oct · busiest ÷ quietest = 52.1×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“It is a fun costume for young kids that looks great”
“It fits well”
“I am very satisfied with the quality of the costume”
“Was easy to put on and off”
“it was just a last minute purchase so for the price it was definitely worth it for a one night out type of thing”
“The elastic band is short and flexible enough for kids and adults”
“the zipper worked smoothly”
“We gave this as a birthday gift”
“Just as described and pictured”
“new exactly what it was”
What buyers complain about
“Poor Quality”
“that doesnt matter if you cant keep it inflated”
“dont expect durability”
“Very thin material”
“it was hard getting things for myself”
“The hat does not stay on firmly”