24 month pajamas boys
Worth a look55/10024 month pajamas boys shows a fragmented shelf (top 5 take 14% of clicks), but a small market ($33K/yr) keeps it on the watch list.
Market/yr
$33K
Growth (1y)
+235.4%
Products
155
Brands
28
was 16 a year ago
Sellers
28
Price range
$10.39–$44.23
Returns
3.0%
Rating
4.6★
Worth a look
Scored 55/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 104 weeks — +235.4% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 1.7×
Competition
- Simple Joys by Carter's26%
- Gerber25%
- Amazon Essentials9%
- Onesies Brand6%
- Burt's Bees Baby5%
- little planet by carter's4%
- Other (22 brands)26%
Clicks spread well past the top 5 (14% combined) — an open shelf where new products get seen. 28 brands and 28 sellers compete here.
Brands
28 rising
was 16 a year ago
Sellers
28
Top 5 brand share
70%
Product shelf
All 155 tracked products in this niche.
Amazon Essentials Unisex_baby Tight Fit Cotton Footed Pajama (2 Pack) Little Bunnies/Pale Blue 18 Months
Amazon Essentials
$15.444.4★675 reviews
Simple Joys by Carters Baby Girls 3-Pack Snug Fit Footed Cotton Pajamas Sleepwear floral/turtle/swan 18 Months
Simple Joys by Carter's
$25.404.7★38,559 reviews
Simple Joys By Carters Boys Snug-fit Footless Cotton Pajamas Baby And Toddler Sleepers Blue/Green Dino 18 Months US
Simple Joys by Carter's
$24.314.8★52,427 reviews
Gerber Baby-Girls 3-Pack Snug Fit Footless One-Piece Cotton Pajamas Hearts 18 Months
Gerber
$26.514.5★258 reviews
Simple Joys by Carters Baby Girls Loose-Fit Polyester Jersey Footed Pajamas Pack of 3 Dinosaur/Strawberry 18 Months
Simple Joys by Carter's
$25.164.6★17,951 reviews
Simple Joys by Carters Baby Girls 3-Pack Loose Fit Flame Resistant Polyester Footed Pajamas Sleepwear giraffe/rainbow/floral 18 Months
Simple Joys by Carter's
$24.844.6★17,951 reviews
Amazon Essentials Unisex_baby Tight Fit Cotton Footed Pajama (2 Pack) Ivory/Pale Green 18 Months
Amazon Essentials
$14.254.4★675 reviews
Simple Joys By Carters Boys Snug-fit Footed Cotton Pajamas Baby And Toddler Sleepers Blue/Green Dino 18 Months US
Simple Joys by Carter's
$25.574.7★48,657 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“So soft”
“Fits as expected”
“Well made item”
“Very comfortable”
“Soft material”
“It really helps our baby sleep well”
“Great quality for the price”
“They are warm”
“Beautiful design”
“Colors are beautiful”
What buyers complain about
“Too Big”
“Low Quality for the Price”
“Broken Zipper after 3-4ish months”
“its pretty thick”
“The material felt cheap”
“not very stretchy”
“broken after 2 months”
“The arm pieces are way too thin”
“One set was not sewn properly”
“not super soft”
Top return reasons
- Size-Overall54%
- Length10%
- Material Quality7%
- Zipper Quality3%
- Thin2%
- Advertised Vs Actual Product2%
- Sleeve Fit2%
- Arm Fit2%
- Value For Money2%
- Thickness1%