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zeta tau alpha

Skip it43/100

a small market ($17K/yr) — zeta tau alpha doesn't clear our bar today.

Market/yr

$17K

Growth (1y)

+298.8%

Products

18

Brands

6

was 15 a year ago

Sellers

7

Price range

$7.97–$84.99

Returns

1.5%

Rating

4.7★

43/100

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Scored 43/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
1
×0.30
Growth
85
×0.30
Competition
31
×0.20
Quality gap
21
×0.10
Returns
88
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +298.8% year over year.
7K4KPrime Day '24Spike '24Spike '25Prime Day '25Holiday '25Spike '26Jul '24Nov '24Mar '25Jun '25Oct '25Feb '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Feb, Aug, Sep, Oct · busiest ÷ quietest = 11.0×

Competition

78%Sorority Shop
  • Sorority Shop78%
  • Go Greek Chic14%
  • Kite and Crest2%
  • Baydurcan2%
  • Greekgear2%
  • Desert Cactus2%

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them. 6 brands and 7 sellers compete here.

Brands

6 falling

was 15 a year ago

Sellers

7

Top 5 brand share

98%

#ProductBrandPriceRatingReviewsClick shareTrend
7Go Greek Chic$29.684.6★154%rising
13Go Greek Chic$29.134.6★152%rising
14Sorority Shop$8.994.7★332%falling

Product shelf

All 18 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers complain about

Top return reasons

  • Size-Overall60%
  • Color10%
  • Quality-Overall10%
  • Functionality-Overall10%
  • Durability5%
  • Advertised Vs Actual Product5%

Data scraped July 5, 2026 · Marketplace baseline: 4.4★ avg rating · $22.79 median price · 2.2% median returns across 14,944 tracked niches.