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zagg

Worth a look61/100

zagg shows low returns (1.1%), but a concentrated shelf (top 5 take 75% of clicks) keeps it on the watch list.

Market/yr

$2.8M

Growth (1y)

+308.7%

Products

14

Brands

10

was 12 a year ago

Sellers

18

Price range

$5.06–$18.50

Returns

1.1%

Rating

4.4★

61/100

Worth a look

Scored 61/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
53
×0.30
Growth
86
×0.30
Competition
23
×0.20
Quality gap
51
×0.10
Returns
91
×0.10

Demand

Weekly Amazon search volume, last 94 weeks — +308.7% year over year.
17K8KSpike '24Holiday '24Spike '25Holiday '25Spike '26Sep '24Dec '24Apr '25Jul '25Nov '25Feb '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: May, Jun · busiest ÷ quietest = 4.3×

Competition

30%Ailun
  • Ailun30%
  • NEW'C28%
  • UNBREAKcable11%
  • Wiaocit9%
  • TOCOL8%
  • PEHAEL5%
  • Other (4 brands)10%

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack. 10 brands and 18 sellers compete here.

Brands

10 falling

was 12 a year ago

Sellers

18

Top 5 brand share

85%

#ProductBrandPriceRatingReviewsClick shareTrend

Product shelf

All 14 tracked products in this niche.

Ailun Screen Protector for iPhone 17e / iPhone 16e / iPhone 14 / iPhone 13 / iPhone 13 Pro [6.1 Inch] Display 3 Pack Tempered Glass Case Friendly [Not for iPhone 16 6.1 Inch]

Ailun Screen Protector for iPhone 17e / iPhone 16e / iPhone 14 / iPhone 13 / iPhone 13 Pro [6.1 Inch] Display 3 Pack Tempered Glass Case Friendly [Not for iPhone 16 6.1 Inch]

Ailun

$6.024.6★1,133,565 reviews

NEWC [3 Pack] Designed for iPhone 16e Screen Protector Tempered Glass Case Friendly Ultra Resistant

NEWC [3 Pack] Designed for iPhone 16e Screen Protector Tempered Glass Case Friendly Ultra Resistant

NEW'C

$6.484.6★316,182 reviews

Wiaocit 3 Pack Tempered Glass Screen Protector for iPhone 16e/iPhone 17e with 3 Pack Camera Lens Protector 9H Hardness Bubble Free Case Friendly

Wiaocit 3 Pack Tempered Glass Screen Protector for iPhone 16e/iPhone 17e with 3 Pack Camera Lens Protector 9H Hardness Bubble Free Case Friendly

Wiaocit

$5.144.5★8,793 reviews

PEHAEL 3 Pack for iPhone 17e/iPhone 16e/iPhone 14/iPhone 13/iPhone 13 Pro Privacy Screen Protector Full Coverage Anti-Spy Tempered Glass Film 9H Hardness Easy Installation Bubble Free [6.1 inch]

PEHAEL 3 Pack for iPhone 17e/iPhone 16e/iPhone 14/iPhone 13/iPhone 13 Pro Privacy Screen Protector Full Coverage Anti-Spy Tempered Glass Film 9H Hardness Easy Installation Bubble Free [6.1 inch]

PEHAEL

$7.124.4★198,375 reviews

amFilm Auto-Alignment OneTouch for iPhone 17e / iPhone 16e [6.1] Screen Protector + Camera Lens Protector Tempered Glass 30 Seconds Installation Bubble Free Case Friendly Anti-Scratch [2+2 Pack]

amFilm Auto-Alignment OneTouch for iPhone 17e / iPhone 16e [6.1] Screen Protector + Camera Lens Protector Tempered Glass 30 Seconds Installation Bubble Free Case Friendly Anti-Scratch [2+2 Pack]

amFilm

$8.494.5★16,367 reviews

UNBREAKcable for iPhone 16e Screen Protector 3-Pack Shatterproof Tempered Glass [Easy Installation Frame] [99.99% HD Clear] [9H Hardness] [Case Friendly] [Bubble Free] for Apple iPhone 16e 6.1 inch

UNBREAKcable for iPhone 16e Screen Protector 3-Pack Shatterproof Tempered Glass [Easy Installation Frame] [99.99% HD Clear] [9H Hardness] [Case Friendly] [Bubble Free] for Apple iPhone 16e 6.1 inch

UNBREAKcable

$18.504.3★6,978 reviews

TOCOL for iPhone 13 / iPhone 16e Screen Protector 9H Hardness Military Grade Shatterproof HD Tempered Glass Full Coverage Easy Installation 2 Pack

TOCOL for iPhone 13 / iPhone 16e Screen Protector 9H Hardness Military Grade Shatterproof HD Tempered Glass Full Coverage Easy Installation 2 Pack

TOCOL

$10.014.4★45,705 reviews

TOCOL for iPhone 16e Screen Protector 9H Hardness Military Grade Shatterproof HD Tempered Glass Full Coverage Easy Installation Case Friendly 2 Pack

TOCOL for iPhone 16e Screen Protector 9H Hardness Military Grade Shatterproof HD Tempered Glass Full Coverage Easy Installation Case Friendly 2 Pack

TOCOL

$9.954.3★17,017 reviews

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“good quality, easy to work with”

Drop/Impact Protection14%

“Great protector”

Size-Overall13%

“Fit well”

Assembly/Installation11%

“Ease of installation”

Value For Money10%

“Good Price”

Ease Of Use9%

“Easy peasy”

Advertised Vs Actual Product7%

“Does the job”

Efficiency3%

“Effective”

Security3%

“Great privacy screen”

Durability3%

“Very Durable Case”

What buyers complain about

Size-Overall11%

“To small”

Quality-Overall9%

“Mixed on quality”

Durability9%

“break so easily”

Security8%

“Not privacy protection”

Adhesion/Stickiness7%

“Bad adhesive”

Functionality-Overall5%

“Works bad”

Assembly/Installation4%

“Not easy to install”

Ease Of Use4%

“it was very hard to remove”

Instructions/User Manual/Troubleshooting3%

“Instructions are not clear”

Compatibility-Overall3%

“Doesnt fit well with some cases”

Top return reasons

  • Size-Overall59%
  • Compatibility-Overall12%
  • Value For Money5%
  • Adhesion/Stickiness5%
  • Advertised Vs Actual Product4%
  • Functionality-Overall3%
  • Defective Material/Parts2%
  • Security2%
  • Quality-Overall1%
  • Display-Overall1%

Data scraped July 6, 2026 · Marketplace baseline: 4.4★ avg rating · $22.74 median price · 2.3% median returns across 14,634 tracked niches.