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samsung a23

Skip it33/100

a small market ($59K/yr) — samsung a23 doesn't clear our bar today.

Market/yr

$59K

Growth (1y)

+47.8%

Products

10

Brands

1

was 1 a year ago

Sellers

111

Price range

$84.06–$246.21

Returns

5.1%

Rating

4.0★

33/100

Skip it

Scored 33/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
3
×0.30
Growth
49
×0.30
Competition
15
×0.20
Quality gap
83
×0.10
Returns
59
×0.10

Demand

Weekly Amazon search volume, last 47 weeks — +47.8% year over year.
2K971Black Friday '25Aug '25Oct '25Nov '25Jan '26Mar '26Apr '26Jun '26

Competition

100%Samsung
  • Samsung100%

The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack. 1 brands and 111 sellers compete here.

Brands

1 flat

was 1 a year ago

Sellers

111

Top 5 brand share

100%

Product shelf

All 10 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall14%

“Great product, great condition”

Value For Money14%

“Great phone - Great price”

Advertised Vs Actual Product11%

“Works as intended”

Product Condition8%

“Brand New”

Connectivity-Overall6%

“Affordable 5G connectivity”

Battery Life5%

“Battery life is solid”

Camera Quality4%

“Excellent camera”

Efficiency4%

“Works as intended”

Compatibility-Overall3%

“Phone works like I got it at a cellular store it's in excellent condition and works excellent”

Ease Of Use2%

“comfortable in the hand”

What buyers complain about

Compatibility-Overall10%

“Those make it incompatible”

Functionality-Overall10%

“it did not work”

Durability9%

“poor performance for a while”

Battery Life9%

“Short battery life”

Charging9%

“it's having charging issues”

Advertised Vs Actual Product8%

“False advertisement”

Quality-Overall6%

“Garbage”

Connectivity-Overall6%

“Spectrum not able to Connect”

Security4%

“there doesn't seem to be any way to remove the program or otherwise get around the admin security policy issue”

Ease Of Use3%

“Difficult on AT&T”

Top return reasons

  • Compatibility-Overall15%
  • Functionality-Overall11%
  • Advertised Vs Actual Product9%
  • Connectivity-Overall9%
  • Charging8%
  • Size-Overall8%
  • Battery Life5%
  • Touch Screen4%
  • Speaker3%
  • Display-Overall3%

Data scraped July 8, 2026 · Marketplace baseline: 4.4★ avg rating · $22.66 median price · 2.2% median returns across 14,418 tracked niches.