phone charm
Skip it53/100a concentrated shelf (top 5 take 81% of clicks) — phone charm doesn't clear our bar today.
Market/yr
$1.3M
Growth (1y)
+365.0%
Products
13
Brands
12
was 83 a year ago
Sellers
16
Price range
$4.22–$29.56
Returns
4.5%
Rating
4.4★
Skip it
Scored 53/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 104 weeks — +365.0% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.Peak months: May, Jun · busiest ÷ quietest = 1.5×
Competition
- MOUTAKEY34%
- SURPHY31%
- Lostars8%
- CACOE5%
- Yonlevres5%
- Tiostep4%
- Other (6 brands)13%
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack. 12 brands and 16 sellers compete here.
Brands
12 falling
was 83 a year ago
Sellers
16
Top 5 brand share
83%
Product shelf
All 13 tracked products in this niche.
MOUTAKEY Phone Wrist Strap Metal Phone Chain Wristlet Detachable Cellphone Lanyard with 2 Tether Tabs iPhone Wrist Strap For Women iPhone Bracelet Wristlet for girls Shopping Traveling Party Walking
MOUTAKEY
$13.554.5★668 reviews
SURPHY 2 Pack Phone Lanyard for Cellphone Case Phone Wrist Strap for Case Cellphone Strap with 2-Color Braided Charm Wrist Lanyard for Women and Men Pink & Gray
SURPHY
$8.634.6★4,737 reviews
Lostars Marble Beaded Phone Wrist Strap Detachable Phone Bracelet Strap with Tether Tab Hands-Free Wristlet Strap (Rose Quartz)
Lostars
$9.504.1★1,307 reviews
CACOE Phone Lanyard 2 Pack-2 Adjustable Neck Strap 2 Phone Patches Universal Cell Phone Multifuctional Patch Lanyards Compatible with Most Smartphones(Black+Gray)
CACOE
$9.644.4★10,278 reviews
Yonlevres Flower Phone Lanyard Crossbody Strap Floral Cell Phone Lanyards for around the Neck Wristlet Wrist Strap Adjustable for Keys Case Accessories Travel Essentials
Yonlevres
$8.154.5★2,279 reviews
Tiostep Clip and Go Strap for Phone with Wallet Crossbody Phone Lanyard Adjustable and Detachable RFID Wristlet Wallet with ID Window and Zipper Black
Tiostep
$12.694.4★1,943 reviews
KuakeCase Phone Lanyard Phone Wrist Strap for Cellphone Case Adjustable Anti Theft Cell Phone Strap with 2 Tether Tabs for All Smartphones Skin-Friendly & Universal Wrist lanyard Black
KuakeCase
$12.894.2★65 reviews
2 Pcs Phone Charm Strap Universal Hand Phone Wrist Strap Camera Lanyard Pearl Beaded Cute Chain String Accessories Universal for iPhone 16 Pro Max Samsung Women Girls Phones Bag Keychain Beach Style
Casecond
$10.904.5★160 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality, Makes you feel secure”
“Easy to use”
“The ring is sturdy”
“Accurate description”
“Great size”
“Good price”
“It seems durable”
“Pretty awesome and secure,”
“Great for travel”
“The color is perfect”
What buyers complain about
“didnt last”
“Bad quality”
“Charging interrupted”
“Is bigger than I thought”
“Not strong enough”
“Not sure its worth the price”
“Item is really heavy”
“can't even use it”
“Phone does not fit completely back in case after this attached”
“Impossible to take a picture or make a phone call while the cord is pulling to retract”
Top return reasons
- Size-Overall25%
- Length11%
- Advertised Vs Actual Product7%
- Compatibility-Overall5%
- Functionality-Overall5%
- Quality-Overall4%
- Defective Material/Parts4%
- Value For Money4%
- Charging3%
- Weight Heavy3%