teal gel nail polish
Worth a lookShows demand growing +118.1% this quarter, but a small market ($88K/yr) keeps it on the watch list.
Growth
Incredible+118.1%90-day search growth — must beat 0% to launch
Returns
Incredible1.0%return rate — above 6% kills the launch gate
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Price range
Good$4.24–$25.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Avg price
Okay$10.11avg listing price — sweet spot $15–$100
Market size
Bad$88K$88K/yr · 201K searches
Review moat
Bad10,008.7avg incumbent reviews — the moat a new listing must climb
Competition
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.Brands
12 falling
Sellers
12
Top-5 brand share
83%
Open market
13%
- Double Rhythm33%
- beetles Gel Polish31%
- CANNI9%
- GAOY5%
- DAISY DND4%
- RARJSM4%
- Open — no brand owns it (6 brands, 13%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 30 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Double Rhythm 15ML Gel Nail Polish Pure Sheer Same Color Same Bottle Soak Off Gel Polish Art Manicure Salon DIY at Home for Women (Sea Blue-A1124)
Double Rhythm$6.864.4★7,147 rev
Beetles Teal Gel Nail Polish - Cascade Green 15ML/0.51Fl Oz Teal Neon Gel Polish Soak Off UV LED Summer Nails Art Design Manicure Salon DIY Home Neon Nails
beetles Gel Polish$7.314.4★53,698 rev
Double Rhythm 0.5 Oz Gel Nail Polish Neutral Natural Same Color Same Bottle Translucent Light Milky Pastel 15ML Manicure French Design Art DIY at Home (Teal-A1319)
Double Rhythm$6.914.4★979 rev
CANNI Pastel Blue Gel Nail Polish 1Pcs Light Baby Blue Gel Polish Color High Gloss Soak Off U V French Nail Manicure Salon DIY
CANNI$6.074.4★4,482 rev
Beetles Blue Gel Polish Set - Ocean Haven Collection Summer Tropical Teal Mint Green Blue Bright Gel Polish Kit Beach Vacation Ocean-Inspired Colors UV LED Soak Off Gel Nail Kit for DIY Nail Art
beetles Gel Polish$11.015.0★38 rev
Newest
by launch dateBeetles Blue Gel Polish Set - Ocean Haven Collection Summer Tropical Teal Mint Green Blue Bright Gel Polish Kit Beach Vacation Ocean-Inspired Colors UV LED Soak Off Gel Nail Kit for DIY Nail Art
beetles Gel Polish$11.0138 rev
Beetles Teal Gel Polish - Beetles Summer Voyage Ocean Shade Summer Nails Art Neon Teal Gel Nail Polish Same Color Bottle Soak Off UV Lamp Neon Nails Art Long-Lasting Manicure Salon DIY for Holiday
beetles Gel Polish$6.92822 rev
Double Rhythm 6 Pcs 15 ML Gel Polish Set Same Color Same Bottle Soak Off Cat Eye Glitter Gel Polish Kit Nail Art Manicure Salon DIY at Home for Women (Teal Mint Green-T6-96)
Double Rhythm$25.893,064 rev
GELLEN Teal Green Blue Gel Nail Polish 6-color Turquoise Green Blue Semi-Permanent Gel Polish for Home Salon Finger Toe Nails No Wipe Glossy Full Coverage Self-leveling HEMA & TPO Free Non-toxic
GELLEN$9.61496 rev
GAOY Blue Green Cat Eye Gel Nail Polish 16ml Holographic Glitter Gel with Magnet Reflective Translucent UV Light Cure for Nail Art DIY 4396 Turquoise Teal
GAOY$7.3831 rev
Trending
90-day click momentumBeetles Blue Gel Polish Set - Ocean Haven Collection Summer Tropical Teal Mint Green Blue Bright Gel Polish Kit Beach Vacation Ocean-Inspired Colors UV LED Soak Off Gel Nail Kit for DIY Nail Art
beetles Gel Polish$11.015.0★
Double Rhythm 6 Pcs 15 ML Gel Polish Set Same Color Same Bottle Soak Off Cat Eye Glitter Gel Polish Kit Nail Art Manicure Salon DIY at Home for Women (Teal Mint Green-T6-96)
Double Rhythm$25.894.6★
Beetles Teal Gel Polish - Beetles Summer Voyage Ocean Shade Summer Nails Art Neon Teal Gel Nail Polish Same Color Bottle Soak Off UV Lamp Neon Nails Art Long-Lasting Manicure Salon DIY for Holiday
beetles Gel Polish$6.924.4★
Double Rhythm 6 Pcs Hema Free Gel Polish Set 0.50 OZ Same Color Same Bottle Soak Off Neutral Natural Milky Gel Polish Kit Nail Art Manicure Salon DIY at Home (Pale Green Mint Blue Teal-H6-14)
Double Rhythm$19.014.6★
GAOY Blue Green Cat Eye Gel Nail Polish 16ml Holographic Glitter Gel with Magnet Reflective Translucent UV Light Cure for Nail Art DIY 4396 Turquoise Teal
GAOY$7.384.0★
Demand & seasonality
Weekly Amazon search volume, last 61 weeks — +118.1% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 5.3×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Cute color”
“looks salon quality”
“Love this color its gel polish works great”
“Worth the purchase”
“Just as described”
“was pretty easy”
“The formula is really thick”
“Application was easy”
“Bold, Shimmery Cat Eye Gel”
“Love the coverage”
What buyers complain about
“Off color”
“The formula is very thick”
“It does not dry”
“Different shade from photo”
“Doesnt last two weeks without chipping”
“May cause allergic reactions and/or bruising under nails”
“can peel off with a vinyl like texture”
“BEWARE: HARMFUL TO NAILS AND SKIN”
“Just messy and not good quality,”
“It's only slightly smaller than a 16ml bottles”