star nail charms
Worth a lookShows low returns (0.7%), but prices mostly outside the sweet spot ($4.10–$9.66) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 6% kills the launch gate
Review moat
Great233.77avg incumbent reviews — the moat a new listing must climb
Brand share
Great50%top-5 brand share — no brand owns this niche
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Growth
Good+28.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad$6.46avg listing price — sweet spot $15–$100
Market size
Bad$38K$38K/yr · 120K searches
Price range
Bad$4.10–$9.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
33 falling
Sellers
36
Top-5 brand share
50%
Open market
45%
- KACHIMOO19%
- BELLEBOOST11%
- KEHKFSEF7%
- SHUXILIN6%
- Qdsuh6%
- YAEISM5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 44 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
2640Pcs 3D Star Nail Charms Gold & Silver Multi-Shapes Metallic Nail Art Gems and Small Round Caviar Beads Craft Jewels Nail Rhinestones Accessories Manicure Decor with Tweezers and Pick-up Pencil
BELLEBOOST$6.134.6★427 rev
100pcs Star Charms for Nails Star Nail Charms Star Charms Y2K Nail Charms 3D Alloy Nail Stars Nail Rhinestones Nail Charms and Gems for Women and Girls Nail Design(13 Styles)
KACHIMOO$7.754.5★74 rev
100pcs Crystal Star Nail Charms Mixed Color 3D Stars Nail Rhinestones Flat Back Star Nail Gems and Charms for DIY Acrylic Nail Supplies DIY Nail Accessories - Mixed Size
KEHKFSEF$7.324.8★7 rev
300Pcs Colorful Stars Rhinestones for Nails 3D Clear Resin Shiny Five Pointed Star Nail Rhinestones Pentagram Nail Art Charms Multi-Color Star Nail Diamond Nail Accessories Nail Supplies for Women
SHUXILIN$6.663.7★66 rev
KACHIMOO 55pcs Y2K Star Nail Charms - 3D Nail Art Charms Silver Star Rhinestones for Women & Girls (9 Styles)
KACHIMOO$6.054.6★69 rev
Newest
by launch date
100Pcs Shiny Star Nail Art Charms 4th of July Nail Rhinestones Red Blue Silver Pink Green Purple Mixed Color Stars Nails Charms 3D Flat Back Nail Jewelry for Women Independence Day Manicure Kit
GJJBQTT$4.912 rev
250Pcs Colorful Stars Nail Charms 3D Clear Five Pointed Star Nail Art Rhinestones Pentagram Nail Diamond Kawaii Stars Nail Gems Starfish Nail Jewelry Manicure Supplies Accessories for Women DIY
Aoustratum$6.5915 rev
2Boxs Star Nail Charms 3D Gold Silver Hollow Stars Nail Art Charms Five Pointed Stars Nail Rhinestones Cute Star Nail Gems Mixed Sizes Stars Nail Jewelry Manicure Star Nail Supplies for Women DIY
Aoustratum$6.7811 rev
100Pcs Star Rhinestones for Nails Mixed Color 3D Stars Nail Gems Independence Day Patriotic Nail Art Charms Self-Adhesive Sparkling Star Nail Diamonds for Women DIY 4th of July Nail Art Supplies
PODUOJIEYI$5.855 rev
200Pcs Colorful Star Rhinestones Nail Art Charms Shiny Five Pointed Star Flat Back Nail Gems 3D Mini Star Diamonds Crystal Pentagram Nail Diamonds Kawaii Decorations Manicure Accessories Crafts
BSBTBZ$4.6114 rev
Trending
90-day click momentum200Pcs Colorful Star Rhinestones Nail Art Charms Shiny Five Pointed Star Flat Back Nail Gems 3D Mini Star Diamonds Crystal Pentagram Nail Diamonds Kawaii Decorations Manicure Accessories Crafts
BSBTBZ$4.614.4★
2Boxs Star Nail Charms 3D Gold Silver Hollow Stars Nail Art Charms Five Pointed Stars Nail Rhinestones Cute Star Nail Gems Mixed Sizes Stars Nail Jewelry Manicure Star Nail Supplies for Women DIY
Aoustratum$6.783.8★
100Pcs Shiny Star Nail Art Charms 4th of July Nail Rhinestones Red Blue Silver Pink Green Purple Mixed Color Stars Nails Charms 3D Flat Back Nail Jewelry for Women Independence Day Manicure Kit
GJJBQTT$4.914.5★
100Pcs Star Rhinestones for Nails Mixed Color 3D Stars Nail Gems Independence Day Patriotic Nail Art Charms Self-Adhesive Sparkling Star Nail Diamonds for Women DIY 4th of July Nail Art Supplies
PODUOJIEYI$5.853.9★
250Pcs Colorful Stars Nail Charms 3D Clear Five Pointed Star Nail Art Rhinestones Pentagram Nail Diamond Kawaii Stars Nail Gems Starfish Nail Jewelry Manicure Supplies Accessories for Women DIY
Aoustratum$6.594.8★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +28.2% search growth over the last 90 days.Peak months: Jun · busiest ÷ quietest = 1.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great variety”
“Worth the price”
“Cute colors”
“Beautiful and durable”
“Perfect size”
“Easy to use”
“shines so pretty”
“the designs it comes with are super cute”
“They were so easy to apply with nail glue”
“True to picture”
What buyers complain about
“The pieces are a little tiny”
“NOT WHITE”
“some leaked out”
“They dont really seem like theyre good quality either or adorable because some of them were broken”
“some are really cheap which i expected”
“Nice dont stick real well”
“looks nothing like the description”
“shapes is disappointing”
“I prob wouldnt buy again since they werent very easy to work with”
“loses some color after some wear”