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st patricks day nail stickers

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Soft demand (-93.7% this quarter) — this niche doesn't clear our bar today.

Market size 3Growth 0Conversion 24Competition 9Returns 83Price range 0Avg price 17Brand share 0Review moat 97Quality gap 52

Review moat

Incredible62.17

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.6%

return rate — above 6% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Avg price

Bad$6.02

avg listing price — sweet spot $15–$100

Competition

Bad89%

top-5 click share — a locked-up shelf

Market size

Bad$11K

$11K/yr · 93K searches

Growth

Bad-93.7%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$4.62–$6.90

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 flat

Sellers

6

Top-5 brand share

100%

Open market

0%

  • OSTTMA26%
  • WEIXIWUYU25%
  • QEYRIYI25%
  • NBNTGH13%
  • winthrop11%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$1K20%$2K30%$3K40%$4K101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 6 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 97 weeks — -93.7% search growth over the last 90 days.
18K13KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26DecAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 182.9×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use55%

“Easy to use”

Design-Overall30%

“cute designs”

Value For Money5%

“the price is a good value for your money”

Paint Quality5%

“They also work great on painted nails”

What buyers complain about

Adhesion/Stickiness50%

“Don't stick”

Thickness10%

“They are super thin”

Top return reasons

Adhesion/Stickiness32%
Advertised Vs Actual Product27%
Color9%
Ease Of Application9%
Brightness/Shine/Glow9%
Size-Overall9%
Ease Of Use5%