solid gel polish
Worth a lookShows demand growing +108.3% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Great+108.3%90-day search growth — must beat 0% to launch
Returns
Great1.0%return rate — above 6% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Good731.6avg incumbent reviews — the moat a new listing must climb
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Brand share
Good68%top-5 brand share — brands hold most of the demand
Price range
Good$5.80–$29.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.73avg listing price — sweet spot $15–$100
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$65K$65K/yr · 365K searches
Competition
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.Brands
15 falling
Sellers
23
Top-5 brand share
68%
Open market
27%
- ABAC21%
- JODSONE19%
- CurvLife12%
- KUPA9%
- eodci7%
- Gelish5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 35 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
JODSONE 32 Colors Solid Paint Nail Art Gel Polish Set painting Drawing Gel Nail Polish for DIY Nails Art Design
JODSONE$19.914.5★33 rev
CurvLife Solid Gel Nail Art Polish Nail Art DIY Design Jelly Gel Nail Polish Cream Neon Pastel Gel Nail Polish Set Soak Off UV LED for Nail Art Beginner DIY Home/Salon (Eleanos 4 color)
CurvLife$9.883.6★184 rev
KUPA KULR Solid Cream Gel Nail Polish Joshua Tree Collection - 8 Highly Pigmented Colors for Smooth Coverage No Bleeding Flawless Application 1 Brush Included
KUPA$14.704.2★26 rev
ABAC Solid Jelly Gel Nail Polish Set Hema Free Sheer 24 Colors w/Dual Brush - Nude Pink Shades Non-Toxic & Transparent Long-Lasting Soak-Off Gel Kit for Home & Salon Use-Spring/Summer Nails
ABAC$14.104.2★19 rev
ABAC 24 Color Solid Gel Nail Polish Ombre Gel Nail Polish Pat Paint Nail Gel- Hema-Free No-Spill Formula w/Pro Brush Christmas NYE Party Nails DIY Gift Set Clump-Free Shimmer
ABAC$15.124.2★201 rev
Newest
by launch date
GELLAKTIK 12 Color Patting Nail Gel Polish Kit Ombre Painting Gel Palette with Brush & Silicone Patting Pen & Nail Art Stickers - UV/LED Curing for Gradient Nails Beginner Friendly DIY Manicure Set
GELLAKTIK$9.82218 rev
JODSONE 32 Colors Solid Paint Nail Art Gel Polish Set painting Drawing Gel Nail Polish for DIY Nails Art Design
JODSONE$19.9133 rev
24 Colors Sponge Pat Paint Nail Gel Pat Painting Gel Polish for Drawing Striper Liner Floral Ombre Blush Blooming Aura Nails Art DIY UV/LED Cured No Wipe 100 Sponges Grabber Pen(24 Colors B)
Karroy$29.88111 rev
GELLAKTIK 9 Color Cat Eye Gel Polish Set - Magnetic Nail Polish Kit with Strong Magnet & Brush Holographic Shimmer Gel for DIY & Salon Manicure at Home
GELLAKTIK$13.9529 rev
KUPA KULR Solid Cream Gel Nail Polish Joshua Tree Collection - 8 Highly Pigmented Colors for Smooth Coverage No Bleeding Flawless Application 1 Brush Included
KUPA$14.7026 rev
Trending
90-day click momentum
AIJIMEI Solid Nail Polish Gel 36 Colors SolidGel Polish Solid Nail PolishGel Set Gold Shimmer Glitter Cream GelPolish Painting Gel Soak OffGel NailArt DIY Manicure for Home (A13)
AIJIMEI$6.643.6★
24 Colors Sponge Pat Paint Nail Gel Pat Painting Gel Polish for Drawing Striper Liner Floral Ombre Blush Blooming Aura Nails Art DIY UV/LED Cured No Wipe 100 Sponges Grabber Pen(24 Colors B)
Karroy$29.884.4★
GAOY Olive Green Gel Nail Polish Set 6 Glitter Cat Eye Mixed Shades UV Gel Polish with Magnet for Salon Manicure & Nail Art DIY Serenity Forest
GAOY$8.754.2★
GELLAKTIK 12 Color Patting Nail Gel Polish Kit Ombre Painting Gel Palette with Brush & Silicone Patting Pen & Nail Art Stickers - UV/LED Curing for Gradient Nails Beginner Friendly DIY Manicure Set
GELLAKTIK$9.824.4★
JODSONE 32 Colors Solid Paint Nail Art Gel Polish Set painting Drawing Gel Nail Polish for DIY Nails Art Design
JODSONE$19.914.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +108.3% search growth over the last 90 days.Peak months: Apr, Jun · busiest ÷ quietest = 2.0×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to work with”
“Otherwise, the set is nice with great variety”
“Cute colors”
“Works ok”
“Works just as advertised”
“Good price”
“Application is so beautiful”
“It's super easy to clean”
“Great set for painting”
“It goes on smooth”
What buyers complain about
“DOESN'T WORK”
“Also, it does burn if it touches my skin”
“Burning sensation on skin”
“Too hard to use”
“whatever is in this is NOT good for you”
“burns”
“Colors not as shown”
“it burns my skin”
“difficult to apply”
“Way too thick and contains semi-solid floater”