silver gel nail polish
Skip itPrices mostly outside the sweet spot ($5.72–$11.27) — this niche doesn't clear our bar today.
Returns
Great1.4%return rate — above 6% kills the launch gate
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Growth
Okay+5.7%90-day search growth — must beat 0% to launch
Review moat
Bad4,328.85avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$7.98avg listing price — sweet spot $15–$100
Market size
Bad$68K$68K/yr · 116K searches
Price range
Bad$5.72–$11.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
15
Top-5 brand share
81%
Open market
12%
- beetles Gel Polish33%
- GAOY23%
- Imtiti11%
- Double Rhythm7%
- RARJSM7%
- modelones7%
- Open — no brand owns it (5 brands, 12%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 27 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Beetles Metallic Gel Nail Polish Liner Set Silver Bronze Gold 2pcs Gel Liner Nail Art French Tip 3D High-Gloss Effect for Nails Paint Design with Build in Thin Brush DIY Soak Off Uv Lamp Manicure
beetles Gel Polish$10.024.5★4,963 rev
GAOY Metallic Silver Gel Nail Polish Art Liner 8ml 3D Mirror Chrome Effect Color Nail Paint Design with Thin Brush UV Light Cure for DIY Manicure at Home
GAOY$6.884.4★1,025 rev
Imtiti Metallic Gel Nail Polish Chrome Mirror Shine Gel Polish High Gloss Soak Off UV LED Metallic Silver 3D Drawing Mirror Manicure Salon DIY Design 10ML
Imtiti$7.994.2★596 rev
Beetles Silver Gel Nail Polish Glitter Gel Polish Shell Swirl Thread Drawing Effect Mermaid Shimmer Soak Off UV LED 15ml Gifts for Women Silver Dance Floor
beetles Gel Polish$8.784.4★53,698 rev
GAOY Metallic Gel Nail Polish Silver Chrome Painting Gel for Nail Line Art Metal Finish for DIY and Salon
GAOY$6.714.0★152 rev
Newest
by launch date
Beetles Silver Gel Nail Polish - Silver Party 15ml Glitter Gel Polish Soak Off UV LED Needed Nail Art Manicure Salon DIY Design at Home Summer Gifts for Woman
beetles Gel Polish$6.164,171 rev
GAOY Metallic Silver Gel Nail Polish Art Liner 12ml 3D Mirror Chrome Effect Color Nail Paint Design with Thin Brush UV Light Cure for DIY Manicure at Home
GAOY$5.721,513 rev
Goolich Chrome Metallic Silver Gel Polish 0.5 Fl Oz HEMA & TPO Free Silver Mirror Metal Shine Gel Nail Polish Soak off UV LED Nail Art Design Manicure Salon for Women Girl
Goolich$7.7539 rev
Double Rhythm 15 Ml Metallic Gel Liner Nail Art Gel Bronze Mirror Chrome Painted Drawing Stripper 3D Effect Gel Polish (Chrome Silver-L1009)
Double Rhythm$9.87730 rev
Olive & June Gel Nail Polish | Hema Free | UV LED Nail Lamp Needed | Long Lasting Formula | Up to 21 Days of Wear | Damage-Free Removal | Salon-Quality Manicure Pedicure at Home|Cosmic Silver Metallic
Olive & June$10.66356 rev
Trending
90-day click momentumBeetles Silver Gel Nail Polish - Silver Party 15ml Glitter Gel Polish Soak Off UV LED Needed Nail Art Manicure Salon DIY Design at Home Summer Gifts for Woman
beetles Gel Polish$6.164.4★
Double Rhythm 15 Ml Metallic Gel Liner Nail Art Gel Bronze Mirror Chrome Painted Drawing Stripper 3D Effect Gel Polish (Chrome Silver-L1009)
Double Rhythm$9.874.7★
GAOY Metallic Silver Gel Nail Polish Art Liner 12ml 3D Mirror Chrome Effect Color Nail Paint Design with Thin Brush UV Light Cure for DIY Manicure at Home
GAOY$5.724.5★
JODSONE 16.5ml Silver Cat Eye Gel CAT01 Gel Nail Polish Soak Off LED Gel Polish for Nail Art Manicure DIY Salon at Home Gift for Women
JODSONE$6.604.5★
Double Rhythm 0.5 Oz Cat Eye Gel Polish with Magnet Same Color Same Bottle Holographic Glitter Shimmer Translucent Color Salon 15 ML Magnetic Nail Art (Clear Silver-MC1147)
Double Rhythm$7.994.4★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +5.7% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“The colors are vibrant”
“The product is beautiful”
“Easy to Use”
“Perfect shimmer”
“Looks spectacular and sexy”
“Worth the price”
“Applies well”
“But I think the finish was beautiful”
“Great for thin lines”
“Its durable”
What buyers complain about
“Not the same color”
“Not shiny”
“False advertising”
“the brush was completely dry”
“Product is thick”
“Bottle leaks”
“Bad quality”
“half the time the designs I paint wont cure all the way through even if the lines or stripes arent that thick”
“Came in broke”
“Single or thin layers wont work”