red cat eye gel polish
Skip itSoft demand (-54.9% this quarter) — this niche doesn't clear our bar today.
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Returns
Good2.1%return rate — above 6% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Market size
Okay$200K$200K/yr · 331K searches
Review moat
Okay2,916.08avg incumbent reviews — the moat a new listing must climb
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Avg price
Okay$8.85avg listing price — sweet spot $15–$100
Price range
Bad$6.45–$15.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-54.9%90-day search growth — must beat 0% to launch
Competition
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
12
Top-5 brand share
86%
Open market
10%
- GAOY38%
- Double Rhythm21%
- MAYCHAO12%
- beetles Gel Polish9%
- modelones7%
- JODSONE4%
- Open — no brand owns it (5 brands, 10%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 25 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
GAOY Red Cat Eye Gel Nail Polish 16ml Glitter Holographic Nail Polish with Magnet Reflective Translucent UV Gel 2907 Ruby Twilight
GAOY$7.774.4★3,153 rev
Double Rhythm Jelly Glass Cat Eye Gel Polish with Magnet 15ML Holographic Glitter Shimmer Translucent Sheer Color Magnetic Nail Polish Salon DIY at Home (Red-MC1116)
Double Rhythm$7.664.1★3,179 rev
MAYCHAO 15ML Dark Cherry Red Cat Eye Gel Nail Polish 1Pc Cherry Bomb Cat Eye Gel Polish Soak off Holographic Magnetic Nail Polish for Nail Art Manicure Salon DIY at Home 0.5 OZ
MAYCHAO$7.904.3★2,136 rev
Double Rhythm 0.5 OZ Cat Eye Gel Polish with Magnet 15ML Holographic Glitter Shimmer Translucent Jelly Color Magnetic Nail Polish Salon DIY at Home (Blood Red-MC1046)
Double Rhythm$7.934.4★5,622 rev
GAOY Red Cat Eye Gel Nail Polish 16ml Holographic Glitter Jelly Nail Polish with Magnet Reflective Translucent UV Gel for Manicure Art DIY 4200 Crimson Allure
GAOY$7.584.4★110 rev
Newest
by launch date
Beetles Cherry Red Cat Eye Gel Nail Polish - 15ML Ruby Red Cat Eye Glitter Gel Polish Magnetic Shimmer Effect Soak Off UV French Nail Art Design Salon DIY Manicure Gifts for Women
beetles Gel Polish$7.854,171 rev
modelones Cat Eye Gel Nail Polish 6 Colors Red Glitter Burgundy Ruby Sparkle Shimmer Gel Polish Set with Magnet Nail Gel Polish Kit Soak Off Led Nail Art Manicure Salon DIY Gifts
modelones$10.125,663 rev
MAYCHAO 15ML Dark Cherry Red Cat Eye Gel Nail Polish 1Pc Cherry Bomb Cat Eye Gel Polish Soak off Holographic Magnetic Nail Polish for Nail Art Manicure Salon DIY at Home 0.5 OZ
MAYCHAO$7.902,136 rev
Born Pretty Christmas Red Cat Magnetic Eye Gel Nail Polish Set 6 Colors Burgundy Dark Cherry Red Glitter Shimmer Magnetic Gel Polish Kit Fall Winter Soak Off U V Nail Polish DIY Art for Women 7ML
Born Pretty$15.442,550 rev
GAOY Red Cat Eye Gel Nail Polish Set with Magnet 6 Colors Dark Red Burgundy Brown Glitter Gel Holography Long Lasting for Nail Art at Home & Salon Manicure
GAOY$12.68729 rev
Trending
90-day click momentummodelones Cat Eye Gel Nail Polish 6 Colors Red Glitter Burgundy Ruby Sparkle Shimmer Gel Polish Set with Magnet Nail Gel Polish Kit Soak Off Led Nail Art Manicure Salon DIY Gifts
modelones$10.124.3★
Beetles Cherry Red Cat Eye Gel Nail Polish - 15ML Ruby Red Cat Eye Glitter Gel Polish Magnetic Shimmer Effect Soak Off UV French Nail Art Design Salon DIY Manicure Gifts for Women
beetles Gel Polish$7.854.4★
MAYCHAO 15ML Dark Cherry Red Cat Eye Gel Nail Polish 1Pc Cherry Bomb Cat Eye Gel Polish Soak off Holographic Magnetic Nail Polish for Nail Art Manicure Salon DIY at Home 0.5 OZ
MAYCHAO$7.904.3★
GAOY Cat Eye Gel Nail Polish Set with Magnet 6 Colors Gold Red Black Glitter Gel Holography Long Lasting for Nail Art at Home & Salon Manicure
GAOY$12.444.5★
GAOY Red Cat Eye Gel Nail Polish Set with Magnet 6 Colors Dark Red Burgundy Brown Glitter Gel Holography Long Lasting for Nail Art at Home & Salon Manicure
GAOY$12.684.5★
Demand & seasonality
Weekly Amazon search volume, last 88 weeks — -54.9% search growth over the last 90 days.Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 7.1×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Colors are very pretty”
“Overall, this is a fun, high-quality gel set thats great for at-home manicures and creative nail looks”
“These are pretty easy to remove”
“gives a professional-looking finish”
“Smooth application, very easy”
“a beautiful texture”
“durability was good”
“Beautiful shine and cat eye effect was easy to achieve”
“Good value for the money”
“it's exactly what I was looking for”
What buyers complain about
“Color darker than expected”
“not as shown”
“Too thick”
“I was also unable to activate the cat eye feature”
“still never dried”
“Quality is so bad”
“Lasted a few weeks too”
“The bottle itself is a little pricey compared to others I have”
“it does not adhesive to my nails”
“it's kind-of difficult to use”