piggy paint nail polish remover
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 6% kills the launch gate
Conversion
Great11.3%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+21.9%90-day search growth — must beat 0% to launch
Avg price
Okay$11.18avg listing price — sweet spot $15–$100
Review moat
Bad8,874.27avg incumbent reviews — the moat a new listing must climb
Price range
Bad$5.36–$17.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad77%top-5 click share — a locked-up shelf
Market size
Bad$50K$50K/yr · 39K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 falling
Sellers
546
Top-5 brand share
100%
Open market
0%
- ella+mila70%
- Piggy Paint26%
- Mineral Fusion4%
- Open — no brand owns it (0%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
ella+mila Soy Nail Polish Remover Unscented Non-Acetone Non-Toxic Fingernail Polish Remover for Natural Nails Gentle Vegan Formula Enriched with Vitamins A C & E (4 fl oz)
ella+mila$11.494.3★8,004 rev
ella+mila Soy Nail Polish Remover - Non-Acetone Non-Toxic Fingernail Polish Remover for Natural Nails - Gentle Vegan Formula with Lavender Oil & Vitamins A C & E (4 fl oz)
ella+mila$11.494.3★8,004 rev
Piggy Paint | Nail Polish Remover | Low Odor No Acetone Eco-friendly for Kids | Remover (4 oz.)
Piggy Paint$13.314.0★467 rev
ella+mila Soy Nail Polish Remover Wipes - Non-Acetone Non-Toxic Fingernail Polish Remover Pads - Travel Size Individually Wrapped Lint Free - Enriched with Vitamins (12 Pack)
ella+mila$9.994.4★2,160 rev
ella+mila Jojoba Nail Polish Remover - Non-Acetone Non-Toxic Fingernail Polish Remover for Natural Nails - Vegan Gentle Formula with Jojoba Oil & Vitamins A C E (4 fl oz)
ella+mila$11.464.3★8,004 rev
Newest
by launch date
ella+mila Clean Break Non-Acetone Nail Polish Remover Pot - Acetone Free Gentle Polish Remover Dip Jar with Sponge for Fingers & Toes - Travel Size Light Cotton Candy Scent (2.3 fl oz)
ella+mila$5.36115 rev
ella+mila Nail Polish Remover That Conditions While Removing Non-Acetone Gentle & Nourishing Formula Vegan & Cruelty-Free 8oz
ella+mila$6.11383 rev
ella+mila Jojoba Nail Polish Remover - Non-Acetone Non-Toxic Fingernail Polish Remover for Natural Nails - Vegan Gentle Formula with Jojoba Oil & Vitamins A C E (4 fl oz)
ella+mila$11.468,004 rev
Piggy Paint | 100% Non-Toxic Girls Nail Polish | Safe Cruelty-free Vegan & Low Odor Nail Polish for Kids | Pretty Princess (2 Polish 1 Remover & Nail Art Gift Set)
Piggy Paint$16.971,055 rev
Piggy Paint | 100% Non-Toxic Girls Nail Polish | Safe Cruelty-Free Vegan & Low Odor Nail Polish for Kids | Perfectly Pink (2 Polish 1 Remover & Nail Art Gift Set)
Piggy Paint$17.581,142 rev
Trending
90-day click momentumella+mila Clean Break Non-Acetone Nail Polish Remover Pot - Acetone Free Gentle Polish Remover Dip Jar with Sponge for Fingers & Toes - Travel Size Light Cotton Candy Scent (2.3 fl oz)
ella+mila$5.364.3★
Piggy Paint | Nail Polish Remover | Low Odor No Acetone Eco-friendly for Kids | Remover (4 oz.)
Piggy Paint$13.314.0★
ella+mila Jojoba Nail Polish Remover - Non-Acetone Non-Toxic Fingernail Polish Remover for Natural Nails - Vegan Gentle Formula with Jojoba Oil & Vitamins A C E (4 fl oz)
ella+mila$11.464.3★
ella+mila Nail Polish Remover That Conditions While Removing Non-Acetone Gentle & Nourishing Formula Vegan & Cruelty-Free 8oz
ella+mila$6.114.6★
ella+mila Soy Nail Polish Remover Unscented Non-Acetone Non-Toxic Fingernail Polish Remover for Natural Nails Gentle Vegan Formula Enriched with Vitamins A C & E (4 fl oz)
ella+mila$11.494.3★
Demand
Weekly Amazon search volume, last 14 weeks — +21.9% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Love the scent”
“Absolutely Amazing Cleaner”
“it works well”
“Overall, this is a high-quality, gentle, and effective nail polish remover that I would recommend”
“Easy removal”
“Nice and smooth”
“effective and moisturizing”
“Like the kind with no toxins”
“The polish remover itself is fantastic”
“Exactly as described”
What buyers complain about
“Smell is unbearable”
“Doesnt really work well”
“Leaking”
“they would get dirty after a while”
“Overpriced”
“This container is tiny”
“I can't say it's completely non-drying”
“It was very oily so it did moisturize my nails”
“that sometimes are harder to remove -”
“Burned my skin”