opi malaga wine nail polish
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Great9.1%search→purchase rate — share of searches ending in a sale
Avg price
Great$16.09avg listing price — sweet spot $15–$100
Price range
Good$11.65–$22.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-8.8%90-day search growth — must beat 0% to launch
Market size
Bad$38K$38K/yr · 26K searches
Review moat
Bad34,007avg incumbent reviews — the moat a new listing must climb
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
1 flat
Sellers
2
Top-5 brand share
100%
Open market
0%
- OPI100%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 3 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
OPI Nail Lacquer Malaga Wine | Opaque Dark Red Crme Chip Resistant Nail Polish | Fast Drying Streak Free
OPI$11.654.6★91,450 rev
OPI GelColor Malaga Wine | Opaque Dark Wine-Red Crme LED Cure Gel Nail Polish | Salon-Quality Shine Long-Lasting Wear | Vegan & HEMA Free | 0.5 Fl Oz
OPI$22.824.5★374 rev
OPI Infinite Shine Malaga Wine | Opaque Dark Red Shimmer Long Wear Gel Like Nail Polish | Vegan Long Lasting Streak Free
OPI$13.794.5★10,197 rev
Newest
by launch dateOPI GelColor Malaga Wine | Opaque Dark Wine-Red Crme LED Cure Gel Nail Polish | Salon-Quality Shine Long-Lasting Wear | Vegan & HEMA Free | 0.5 Fl Oz
OPI$22.82374 rev
OPI Infinite Shine Malaga Wine | Opaque Dark Red Shimmer Long Wear Gel Like Nail Polish | Vegan Long Lasting Streak Free
OPI$13.7910,197 rev
OPI Nail Lacquer Malaga Wine | Opaque Dark Red Crme Chip Resistant Nail Polish | Fast Drying Streak Free
OPI$11.6591,450 rev
Trending
90-day click momentumOPI GelColor Malaga Wine | Opaque Dark Wine-Red Crme LED Cure Gel Nail Polish | Salon-Quality Shine Long-Lasting Wear | Vegan & HEMA Free | 0.5 Fl Oz
OPI$22.824.5★
OPI Nail Lacquer Malaga Wine | Opaque Dark Red Crme Chip Resistant Nail Polish | Fast Drying Streak Free
OPI$11.654.6★
OPI Infinite Shine Malaga Wine | Opaque Dark Red Shimmer Long Wear Gel Like Nail Polish | Vegan Long Lasting Streak Free
OPI$13.794.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -8.8% search growth over the last 90 days.Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 5.0×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great Color”
“Durable and Shiny”
“I also love how shiny”
“dries fairly quickly”
“the finish is glossy”
“Great price, much better than store”
“The OPI product is always a great product”
What buyers complain about
“Color not quite right”
“Never dried without being gummy”
“Bad quality”
“It doesn't last”