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50

nude acrylic powder

Worth a look

Shows low returns (0.9%), but soft demand (-12.1% this quarter) keeps it on the watch list.

Market size 31Growth 19Conversion 52Competition 76Returns 96Price range 87Avg price 81Brand share 30Review moat 28Quality gap 37

Returns

Incredible0.9%

return rate — above 6% kills the launch gate

Price range

Great$6.36–$97.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$17.41

avg listing price — sweet spot $15–$100

Competition

Great39%

top-5 click share — an open shelf

Conversion

Good4.3%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$143K

$143K/yr · 192K searches

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Review moat

Okay3,683.33

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-12.1%

90-day search growth — must beat 0% to launch

Competition

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Brands

11 falling

Sellers

37

Top-5 brand share

87%

Open market

9%

  • Mia Secret43%
  • DeEnti24%
  • modelones7%
  • Molisaka7%
  • Young Nails5%
  • MakarttPro4%
  • Open — no brand owns it (5 brands, 9%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$4K6%$9K9%$13K12%$17K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 42 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -12.1% search growth over the last 90 days.
7K5KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 2.8×