mello claw clip
Worth a lookShows a sweet-spot price point ($28.84 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$28.84avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Price range
Great$5.59–$71.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.7%return rate — above 6% kills the launch gate
Review moat
Good709.28avg incumbent reviews — the moat a new listing must climb
Market size
Good$501K$501K/yr · 812K searches
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Growth
Okay+13.6%90-day search growth — must beat 0% to launch
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Competition
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.Brands
13 falling
Sellers
15
Top-5 brand share
88%
Open market
10%
- MELLO59%
- Glaudmeiss14%
- SIVSEA9%
- ETANEAR3%
- lulir3%
- Ufgin2%
- Open — no brand owns it (7 brands, 10%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 29 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Mello Medium Hair Clip - Flexible Comfort Hair Claw for Women Strong Hold for Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (Black Medium)
MELLO$23.594.1★589 rev
4 PCS Silicone Flexible Hair Claw Clips for Women Cloud Soft Clips Hair Claw Clips for Hat Jumbo Claws clips for Thick Hair Unsnappable Non-slip Rectangle Hair Clips
Glaudmeiss$15.624.3★1,237 rev
Soft & Flexible Claw Clip Unsnappable Silicone Hair Clip for Women Large Non-Slip Barrettes for Thin Thick Curly Hair Black
SIVSEA$12.063.8★92 rev
Mello Medium Hair Clip - Flexible Comfort Hair Claw for Women Strong Hold for Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (Pink Medium)
MELLO$24.494.1★589 rev
Mello Medium Hair Clip - Flexible Comfort Hair Claw for Women Strong Hold for Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (Dark Brown Medium)
MELLO$23.954.1★589 rev
Newest
by launch date
Auseibeely 4Pcs Cloud Claw Clips for Women 5 Inch Extra Large Silicone Hair Clips Squishy XL Claw Clip for Long/Thick/Curly Hair Strong Hold Jumbo Square Jaw Clip Soft & Flexible Durable
Auseibeely$18.685,930 rev
Mello Medium Hair Clip - Flexible Comfort Hair Claw for Women For Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (6 Pack Medium Light)
MELLO$70.6949 rev
Mello Small Hair Clip - Flexible Comfort Hair Claw for Women For Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (6 Pack Small Light)
MELLO$71.7933 rev
TOCESS Silicone Hair Clip for for Women: Unbreakable & Flexible Large Matte Squishy Claw Clips for Thick/Thin Hair Women 4 Inch 4 Pack Cute Neutral Big Jaw Clips for Car Safe
TOCESS$9.868 rev
Mello Small Hair Clip - Flexible Comfort Hair Claw for Women For Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (3 Pack Small Pastel)
MELLO$50.7739 rev
Trending
90-day click momentum
Mello Medium Hair Clip - Flexible Comfort Hair Claw for Women For Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (3 Pack Medium Pastel)
MELLO$51.384.2★
Auseibeely 4Pcs Cloud Claw Clips for Women 5 Inch Extra Large Silicone Hair Clips Squishy XL Claw Clip for Long/Thick/Curly Hair Strong Hold Jumbo Square Jaw Clip Soft & Flexible Durable
Auseibeely$18.684.7★
Mello Small Hair Clip - Flexible Comfort Hair Claw for Women For Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (3 Pack Small Sorbet)
MELLO$50.104.2★
TOCESS Silicone Hair Clip for for Women: Unbreakable & Flexible Large Matte Squishy Claw Clips for Thick/Thin Hair Women 4 Inch 4 Pack Cute Neutral Big Jaw Clips for Car Safe
TOCESS$9.863.9★
Mello Medium Hair Clip - Flexible Comfort Hair Claw for Women Strong Hold for Thick & Thin Hair Styling Durable Material Matte Non-Slip Finish Made in Korea Patent Pending (Light Blue Medium)
MELLO$23.504.1★
Demand
Weekly Amazon search volume, last 40 weeks — +13.6% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Extremely comfortable”
“The quality is solid”
“Cute colors”
“Worth the money”
“Stays in all day”
“soft for your hair”
“Fits snug in hair”
“straight hair pretty well”
“They hold my hair nicely”
“I also like that the material feels soft”
What buyers complain about
“doesnt last”
“really expensive”
“hard plastic”
“all much larger”
“Not as described”
“it certainly wont for long, thick hair”
“just didn't work in my hair”
“cheaply made and not durable”
“It did not grip”
“Cheap product materials”