kur nail polish
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Price range
Incredible$14.87–$49.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$19.82avg listing price — sweet spot $15–$100
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,438.41avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$91K$91K/yr · 241K searches
Growth
Bad-11.1%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.Brands
1 flat
Sellers
5
Top-5 brand share
100%
Open market
0%
- LONDONTOWN100%
- Open — no brand owns it (0%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 29 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LONDONTOWN Pink Illuminating Nail Concealer Sheer Brightening Nail Polish & Strengthener for Yellowing Damaged or Discolored Nails Natural Nail Perfector Light Sheer Pink 21+ Free 0.4 Fl Oz
LONDONTOWN$17.694.4★13,082 rev
LONDONTOWN Perfecting Nail Veil Sheer Buildable Nail Tint Plus Nail Strengthener Hydrates & Conditions Nails #4 Dusty Rose Tint 0.4 Fl Oz
LONDONTOWN$18.264.4★1,344 rev
LONDONTOWN Kur Nail Ridge Filler - Smoother - Strengthener - Filler for Damaged Uneven Nails - Fortifying Self Leveling Base Vegan Cruelty Free Paraben Free Petal Pink 0.4 fl oz
LONDONTOWN$18.684.4★1,352 rev
LONDONTOWN kur Pink Nail Conceal & Go Duo Set
LONDONTOWN$30.304.4★1,917 rev
LONDONTOWN Original Illuminating Nail Concealer Sheer Brightening Nail Polish & Strengthener for Yellowing Damaged or Discolored Nails Natural Nail Perfector Milky White 21+ Free 0.4 Fl Oz
LONDONTOWN$17.974.4★13,082 rev
Newest
by launch date
LONDONTOWN Lakur Nail Polish Blue Cloud Nine 0.4 Fl Oz Long-Lasting Streak-Free Chip-Resistant | 21+ Free Non-Toxic Vegan Nail Color Strengthens & Hydrates Nails
LONDONTOWN$14.96658 rev
LONDONTOWN kur Pink Nail Conceal & Go Duo Set Includes Pink Nail Illuminating Concealer & Gel Genius Top Coat 2 Piece Set 0.4 Fl Oz
LONDONTOWN$25.201,917 rev
LONDONTOWN Glow Getter Nail Luminizer One-Step Nail Treatment with Hexanal & Shimmer for Stronger Healthier Glossier Nails No Base or Top Coat Needed 0.4 Fl Oz
LONDONTOWN$18.95240 rev
LONDONTOWN Luxe Length Nail Gloss Strengthens & Protects Nail Length Boosts Keratin & Ceramide Production Prevents Breakage .4 fl oz
LONDONTOWN$19.52607 rev
LONDONTOWN Strengthen & Repair Trio - Strengthening Moisturizing Nail Care for Healthy Growth Treatment for Damaged Nail - Conditioning Set for Long Healthy Regrowth
LONDONTOWN$35.0483 rev
Trending
90-day click momentum
LONDONTOWN Lakur Nail Polish Pink & Purple Shades Berry Punch 0.4 Fl Oz Long-Lasting Streak-Free Chip-Resistant | 21+ Free Non-Toxic Vegan Nail Color Strengthens & Hydrates Nails
LONDONTOWN$15.024.3★
LONDONTOWN Lakur Nail Polish Pink & Purple Shades Rosewater 0.4 Fl Oz Long-Lasting Streak-Free Chip-Resistant | 21+ Free Non-Toxic Vegan Nail Color Strengthens & Hydrates Nails
LONDONTOWN$14.874.3★
LONDONTOWN Lakur Nail Polish Blue Cloud Nine 0.4 Fl Oz Long-Lasting Streak-Free Chip-Resistant | 21+ Free Non-Toxic Vegan Nail Color Strengthens & Hydrates Nails
LONDONTOWN$14.964.4★
LONDONTOWN Sheer Strength Nail Blush - 2-in-1 Tinted Nail Hardener Strengthening Treatment With Jelly Finish Poppy 0.40fl oz
LONDONTOWN$18.484.4★
LONDONTOWN Original Illuminating Nail Concealer Sheer Brightening Nail Polish & Strengthener for Yellowing Damaged or Discolored Nails Natural Nail Perfector Milky White 21+ Free 0.4 Fl Oz
LONDONTOWN$17.974.4★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -11.1% search growth over the last 90 days.Peak months: Feb, Jul, Sep, Oct, Dec · busiest ÷ quietest = 5.4×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“like the subtle colors”
“Love this shade and high quality”
“It easily holds up to daily wear”
“Perfect Base Coat For A Nice Finish”
“Money well spent”
“Dries quickly”
“High gloss”
“Easy to use”
“Goes on smooth”
“Smooth Application”
What buyers complain about
“A little expensive”
“Not Pink”
“Does not last”
“This product does absolutely nothing”
“Not as described”
“Drying”
“it so thin,like water”
“Very poor quality”
“It isn't as shiny as I had hoped/expected it either”
“Seemed like some sort of adverse reaction like an allergy”