himalayan salt scrub
Skip itA small market ($34K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 6% kills the launch gate
Conversion
Great10.2%search→purchase rate — share of searches ending in a sale
Avg price
Great$16.49avg listing price — sweet spot $15–$100
Price range
Great$7.23–$38.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Growth
Bad-5.9%90-day search growth — must beat 0% to launch
Review moat
Bad15,238.36avg incumbent reviews — the moat a new listing must climb
Market size
Bad$34K$34K/yr · 20K searches
Competition
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.Brands
9 falling
Sellers
18
Top-5 brand share
84%
Open market
10%
- Majestic Pure25%
- Brooklyn Botany23%
- M3 Naturals20%
- Dr Teal's9%
- Dead Sea Collection7%
- Essentially KateS6%
- Open — no brand owns it (3 brands, 10%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Brooklyn Botany Himalayan Salt Body Scrub - Moisturizing and Exfoliating Body Face Hand Foot Scrub - Fights Stretch Marks Fine Lines Wrinkles - Great Gifts for Women & Men - 10 oz
Brooklyn Botany$9.814.3★4,436 rev
Himalayan Salt Scrub Face Foot and Body Exfoliator with Collagen and Stem Cells Exfoliating Scrub for Toning Cellulite and Skin Care by M3 16 fl oz
M3 Naturals$20.974.4★25,909 rev
MAJESTIC PURE Himalayan Salt Body Scrub with Lychee Oil Exfoliating Salt Scrub to Exfoliate & Moisturize Skin Deep Cleansing - 10 oz
Majestic Pure$12.604.3★46,299 rev
Dr Teals Pink Himalayan Salt Body Scrub Restore & Replenish with Pure Epsom Salt & Essential Oils 16 oz (Pack of 3)
Dr Teal's$17.204.8★1,363 rev
MAJESTIC PURE Himalayan Pink Salt Body Scrub with Collagen and Sweet Almond Oil | Exfoliating Scrub for Skin Care Stretch Marks Acne Cellulite | 10 oz
Majestic Pure$13.084.3★46,299 rev
Newest
by launch date
Dove Himalayan Salt & Rose Oil Body Scrub Exfoliates and Deeply Nourishes for Smooth Radiant Skin 15 oz
Dove$7.239,765 rev
Dr Teals Pink Himalayan Salt Body Scrub Restore & Replenish with Pure Epsom Salt & Essential Oils 16 oz (Pack of 3)
Dr Teal's$17.201,363 rev
MYSTRE BEAUT Himalayan Salt Body Scrub Twin Pack (12 oz x 2) - with Collagen Rose Oil & Stem Cells - Exfoliating Scrub for Cellulite Acne & Stretch Marks - Natural Skin Care Gift Set
MYSTÉRE BEAUTÉ$25.601,245 rev
Himalayan Salt Body Scrub with Almond Oil Exfoliating Mineral Formula 10 oz
Essentially KateS$8.50833 rev
Himalayan Salt Scrub Face Foot and Body Exfoliator with Collagen and Stem Cells Exfoliating Scrub for Toning Cellulite and Skin Care by M3 (Pack of 2)
M3 Naturals$38.76169 rev
Trending
90-day click momentumHimalayan Salt Scrub Face Foot and Body Exfoliator with Collagen and Stem Cells Exfoliating Scrub for Toning Cellulite and Skin Care by M3 (Pack of 2)
M3 Naturals$38.764.0★
Himalayan Salt Body Scrub with Almond Oil Exfoliating Mineral Formula 10 oz
Essentially KateS$8.504.3★
MYSTRE BEAUT Himalayan Salt Body Scrub Twin Pack (12 oz x 2) - with Collagen Rose Oil & Stem Cells - Exfoliating Scrub for Cellulite Acne & Stretch Marks - Natural Skin Care Gift Set
MYSTÉRE BEAUTÉ$25.604.4★
MAJESTIC PURE Himalayan Salt Body Scrub with Lychee Oil Exfoliating Salt Scrub to Exfoliate & Moisturize Skin Deep Cleansing - 10 oz
Majestic Pure$12.604.3★
MAJESTIC PURE Himalayan Pink Salt Body Scrub with Collagen and Sweet Almond Oil | Exfoliating Scrub for Skin Care Stretch Marks Acne Cellulite | 10 oz
Majestic Pure$13.084.3★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -5.9% search growth over the last 90 days.Peak months: Jul, Dec · busiest ÷ quietest = 2.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“The fragrance is wonderful”
“Very smooth”
“Good for exfoliating”
“Excellent Product”
“keeps it moisturized”
“Live this stuff helps dry skin”
“It's very impressive to use and scrub with”
“Its worth it”
“it does work”
“Works great and my skin loves it”
What buyers complain about
“Too oily”
“Doesnt smell good”
“This had very little moisture to it”
“Wish the container was larger however”
“leaked on everything in the box”
“Waste of money”
“caused allergic reaction”
“It did not rinse clean”
“it looks like someone already used it”
“Middle quality not the best”