gel x nail
Worth a lookShows a $3.2M/yr market, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Market size
Incredible$3.2M$3.2M/yr · 4.0M searches
Avg price
Incredible$29.22avg listing price — sweet spot $15–$100
Returns
Great1.2%return rate — above 6% kills the launch gate
Price range
Great$6.03–$94.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Growth
Okay+0.1%90-day search growth — must beat 0% to launch
Review moat
Bad5,324.03avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.Brands
5 falling
Sellers
27
Top-5 brand share
100%
Open market
0%
- APRÉS90%
- beetles Gel Polish6%
- GAOY2%
- UNA GELLA1%
- Morovan1%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 35 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Aprs Extend Gel Gold Bottle Edition - Gel-X Tips Adhesive (15 ml)
APRÉS$26.004.6★3,204 rev
Apres Gel-X Soft Gel Tip Box | Natural Almond | 500pc Nail Tips 11 Sizes 00-9 Premium Quality (Natural Almond Medium)
APRÉS$25.334.6★1,102 rev
Apres Gel-X Soft Gel Tip Box | Natural Almond | 500pc Nail Tips 11 Sizes 00-9 Premium Quality (Natural Almond Short)
APRÉS$25.234.6★1,102 rev
APRS Gel-X Professional Nail Extension Bundle - Gold Bottle Extend Gel pH Bonder Non-Acidic Primer 15 ml Set
APRÉS$40.964.7★191 rev
Apres Gel-X Almond Box of Nail Tips | 280 Gel-X Tips Soft Tips 14 Sizes 00-9 | Half-sizes Included (Natural Almond Extra Short 280 Count)
APRÉS$19.904.6★1,483 rev
Newest
by launch date
Aprs Gel-X Professional Nail Extension Starter Kit 14 Sizes 00-9 w/ Half Sizes Soft Gel-X Tips HEMA/TPO-Free (Natural Almond Short)
APRÉS$93.64112 rev
Aprs Gel-X Professional Nail Extension Starter Kit 14 Sizes 00-9 w/ Half Sizes Soft Gel-X Tips HEMA/TPO-Free (Natural Almond Medium)
APRÉS$94.43112 rev
Aprs Gel-X Professional Nail Extension Starter Kit 14 Sizes 00-9 w/ Half Sizes Soft Gel-X Tips HEMA/TPO-Free (Natural Coffin Medium)
APRÉS$89.07112 rev
Aprs Gel-X Professional Nail Extension Starter Kit 14 Sizes 00-9 w/ Half Sizes Soft Gel-X Tips HEMA/TPO-Free (Natural Coffin Short)
APRÉS$93.95112 rev
Aprs Extend Gel Sensitive - HEMA-Free Soak Off Gel-X Tips Adhesive (15 ml)
APRÉS$24.15119 rev
Trending
90-day click momentumAprs Gel-X Professional Nail Extension Starter Kit 14 Sizes 00-9 w/ Half Sizes Soft Gel-X Tips HEMA/TPO-Free (Natural Coffin Short)
APRÉS$93.954.5★
Beetles Gel Nail Kit Flat-X Square Medium 320pcs 16 Sizes Nail Tips with 15g Nail Glue Gel Hands-Free 7.5ml Base Gel & Top Coat Mini Lamp for Acrylic Press On Nail Extension DIY Set at Home
beetles Gel Polish$21.734.4★
Aprs Gel-X Professional Nail Extension Starter Kit 14 Sizes 00-9 w/ Half Sizes Soft Gel-X Tips HEMA/TPO-Free (Natural Almond Short)
APRÉS$93.644.5★
Aprs Gel-X Professional Nail Extension Starter Kit 14 Sizes 00-9 w/ Half Sizes Soft Gel-X Tips HEMA/TPO-Free (Natural Almond Medium)
APRÉS$94.434.5★
Aprs Gel-X Professional Nail Extension Starter Kit 14 Sizes 00-9 w/ Half Sizes Soft Gel-X Tips HEMA/TPO-Free (Natural Coffin Medium)
APRÉS$89.074.5★
Demand & seasonality
Weekly Amazon search volume, last 65 weeks — +0.1% search growth over the last 90 days.Peak months: Jan, Feb, Mar, Dec · busiest ÷ quietest = 15.1×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing quality”
“Very good adhesive”
“Easy to use”
“Durable enough”
“Definitely worth the price”
“Colors are beautiful”
“Application is easy”
“Fits as described”
“It works ok”
“As described”
What buyers complain about
“Doesnt stick”
“Did not last”
“Severe allergic reaction”
“does not work properly”
“they wont fit properly”
“High price”
“Poor quality”
“Not easy”
“It never really dried”
“a little thicker”