funga soap
Skip itA small market ($45K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 6% kills the launch gate
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Avg price
Good$14.42avg listing price — sweet spot $15–$100
Price range
Good$6.98–$24.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-3.2%90-day search growth — must beat 0% to launch
Review moat
Bad10,057.69avg incumbent reviews — the moat a new listing must climb
Competition
Bad77%top-5 click share — a locked-up shelf
Market size
Bad$45K$45K/yr · 34K searches
Competition
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.Brands
11 falling
Sellers
39
Top-5 brand share
83%
Open market
14%
- Kerasal45%
- Pedifix18%
- Botanic Hearth12%
- Derma-Nu4%
- FUNGICURE3%
- ProBliva3%
- Open — no brand owns it (5 brands, 14%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Kerasal Daily Defense Foot Wash Daily Cleanser for Feet 12 Ounce (Packaging May Vary)
Kerasal$9.294.7★4,087 rev
Botanic Hearth Tea Tree Body Wash 16 Fl Oz (473 ml) | Enriched With Tea Tree Oil Peppermint & Sea Buckthorn | Gently Cleanses Refreshes & Nourishes Skin | Sulfate & Paraben Free | For Men & Women
Botanic Hearth$11.814.4★49,458 rev
PediFix FungaSoap Tea Tree Cleansing Wash Antifungal Body Wash & Foot Soap All-Natural Tea Tree Oil Cleanser for Athletes Foot Ringworm Jock Itch Body Odor & Fungus - 13.5 fl. oz
Pedifix$24.504.7★5,180 rev
PediFix FungaSoap Tea Tree Cleansing Wash Antifungal Body Wash & Foot Soap All-Natural Tea Tree Oil Cleanser for Athletes Foot Ringworm Jock Itch Body Odor & Fungus - 6 fl. oz
Pedifix$15.514.7★5,180 rev
Derma-Nu Soothing Tea Tree Oil Body & Foot Wash Deep Cleansing Daily Defense Shower Gel | Odor Control for Active Men & Women | All Skin Types | Sulfate & Paraben Free 8 oz
Derma-Nu$17.654.4★10,177 rev
Newest
by launch date
Antifungal Body Wash Treatment Soap Antibacterial Wash for Jock Itch Ringworm Back Acne Tinea & Foot Odor Medicated Skin Relief Cleanser Gel with Tea Tree Oil & Tolnaftate for Men and Women
ProBliva$24.42449 rev
Dove Body Wash with Pump Antibacterial For All Skin Types Protects from Dryness 30.6 oz
Dove$10.035,357 rev
Dr. Scholls ODOR-X FOOT ODOR PROBIOTIC SPRAY 4 oz // Immediately Eliminates The Worst Odors - Prevents Embarrasing Odors From Returning - Restores Skins Microbiome
Dr. Scholl's$10.0110,662 rev
Kerasal Daily Defense Foot Wash Daily Cleanser for Feet 12 Ounce (Packaging May Vary)
Kerasal$9.294,087 rev
Tea Tree Oil Foot Soak with Epsom Salt - For Toenail Repair Athletes Foot Softens Calluses Soothes Sore & Tired Feet Nail Discoloration odor Scent Spa Pedicure Care - Made in USA 16 oz
FOOT CURE$16.9115,055 rev
Trending
90-day click momentum
Pedifix FungaSoap Tea Tree Oil Foot & Body Wash Travel Size 2 oz
Pedifix$6.984.7★
PediFix FungaSoap Tea Tree Cleansing Wash Antifungal Body Wash & Foot Soap All-Natural Tea Tree Oil Cleanser for Athletes Foot Ringworm Jock Itch Body Odor & Fungus - 13.5 fl. oz
Pedifix$24.504.7★
Dove Body Wash with Pump Antibacterial For All Skin Types Protects from Dryness 30.6 oz
Dove$10.034.8★
PediFix FungaSoap Tea Tree Cleansing Wash Antifungal Body Wash & Foot Soap All-Natural Tea Tree Oil Cleanser for Athletes Foot Ringworm Jock Itch Body Odor & Fungus - 6 fl. oz
Pedifix$15.514.7★
Botanic Hearth Tea Tree Body Wash 16 Fl Oz (473 ml) | Enriched With Tea Tree Oil Peppermint & Sea Buckthorn | Gently Cleanses Refreshes & Nourishes Skin | Sulfate & Paraben Free | For Men & Women
Botanic Hearth$11.814.4★
Demand & seasonality
Weekly Amazon search volume, last 99 weeks — -3.2% search growth over the last 90 days.Peak months: May · busiest ÷ quietest = 1.9×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Clean scent”
“No complaints”
“Works well”
“Nice and soft”
“Cleans well,”
“dries quickly”
“Good value for money”
“Best lather”
“Works as advertised”
“works well with sensitive skin”
What buyers complain about
“Very strong scent”
“very itchy skin that was driving NUTS”
“Not effective”
“bottle was leaking”
“Over priced”
“Not for sensitive skin”
“Not as advertised”
“causes VERY DRY SKIN”
“Small size”
“burnt my skin so bad”