dip powder liquid set
Worth a lookShows low returns (1.3%), but soft demand (-11.6% this quarter) keeps it on the watch list.
Returns
Great1.3%return rate — above 6% kills the launch gate
Avg price
Great$15.75avg listing price — sweet spot $15–$100
Price range
Great$7.04–$39.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.4%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good$364K$364K/yr · 363K searches
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,370.48avg incumbent reviews — the moat a new listing must climb
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Growth
Bad-11.6%90-day search growth — must beat 0% to launch
Competition
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
21
Top-5 brand share
89%
Open market
7%
- AZUREBEAUTY35%
- SAVILAND25%
- modelones16%
- Morovan8%
- Revel Nail6%
- OPI4%
- Open — no brand owns it (5 brands, 7%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 25 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
AzureBeauty Dip Powder Liquid Set 15ml/0.5oz 8 Pcs Dipping Base Activator and Top Coat Brush Saver Nail File Necessary Tools for Dip Kit No Lamp Needed
AZUREBEAUTY$13.974.2★10,641 rev
Modelones Dip Powder Liquid Set 4+4 Pcs Dip Powder System Set with Base Coat/Top Coat/Activator/Brush Saver/Manicure Tools for Nail Kit Art DIY Salon - 15ml/0.5oz
modelones$16.444.5★7,149 rev
SAVILAND Dip Powder Liquid Set: 20 ml Ultimate Nail Dip System Essentials Liquid Large Capacity HEMA-free Dipping Base Activator Top Coat Brush Saver No Curing Needed for DIY Home Manicure
SAVILAND$10.004.3★2,530 rev
Morovan Dip Powder Liquid Set with Activator Base Top Coat and Dipping Powder Brush Saver 4pcs 0.5oz for Dip Nail Kit
Morovan$9.444.3★4,223 rev
SAVILAND Dip Powder Liquid Set 15 ml/0.5 oz 10 Pcs Nail Dip Liquid Set with HEMA-free Base/Top Coat Activator Brush Saver Acrylic Gel Nail File No Curing Needed DIY Home Salon Quality
SAVILAND$15.034.5★1,551 rev
Newest
by launch date
Modelones Dip Powder Liquid Set 7pcs Base & Top Coat 2 in One with Activator 15ml Crystal Clear No Lamp Needed with Nail File Nail/Buffer/Brush
modelones$11.402,482 rev
OPI Powder Perfection Dipping Powder - Clear Base Coat for Nails.5 oz
OPI$11.49230 rev
OPI Powder Perfection Step 2 Activator | Nail Dipping Powder Activator | Cures Base Coat Preps Top Coat
OPI$11.38278 rev
AzureBeauty Dip Powder Liquid Set - 8Pcs 15ml/0.5oz Upgraded Bond Base Coat Activator & Top Coat | DIY Home Salon Necessary Tools
AZUREBEAUTY$19.48867 rev
SAVILAND Dip Powder Liquid Set: 4 Pcs Nail Dip Liquid Set with HEMA-free Base Activator Top Coat and Brush Saver 15 ml/0.5 Fl.oz Dipping System Essentials No Curing Home Use DIY Salon Art
SAVILAND$9.001,755 rev
Trending
90-day click momentumModelones Dip Powder Liquid Set 7pcs Base & Top Coat 2 in One with Activator 15ml Crystal Clear No Lamp Needed with Nail File Nail/Buffer/Brush
modelones$11.404.1★
OPI Powder Perfection Dipping Powder - Clear Base Coat for Nails.5 oz
OPI$11.494.7★
OPI Powder Perfection Step 2 Activator | Nail Dipping Powder Activator | Cures Base Coat Preps Top Coat
OPI$11.384.6★
Revel Nail Dip Powder Activator - Activating Liquid for Dip Color Step 2 for Long-Lasting Chip & Crack Resistant Manicure No UV Lamp DIY for Strong Healthy Nails 0.5 oz
Revel Nail$7.044.4★
SAVILAND Dip Powder Liquid Set 15 ml/0.5 oz 10 Pcs Nail Dip Liquid Set with HEMA-free Base/Top Coat Activator Brush Saver Acrylic Gel Nail File No Curing Needed DIY Home Salon Quality
SAVILAND$15.034.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -11.6% search growth over the last 90 days.Peak months: Feb, Mar · busiest ÷ quietest = 6.0×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Overall a great reliable product that I can confidently recommend”
“Easy to Use”
“Good value”
“Very durable and crack resistant”
“easy application”
“It works really well”
“Exactly what you need”
“clear instructions”
“Vibrant colors”
“the size of what you get makes it a value as well”
What buyers complain about
“it never dried”
“starts cracking after about a day”
“not working correctly”
“Not Good Quality”
“Powder didn't stick”
“make it so difficult to try”
“Waste of money”
“Made me sick”
“Does not harden”
“as you can see in the pic it spilled”