commercial hand soap

Worth a look

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.2%

return rate — above 6% kills the launch gate

Avg price

Incredible$24.38

avg listing price — sweet spot $15–$100

Conversion

Great10.0%

search→purchase rate — share of searches ending in a sale

Price range

Great$3.96–$66.51

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great37%

top-5 click share — an open shelf

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+9.1%

90-day search growth — must beat 0% to launch

Market size

Okay$169K

$169K/yr · 69K searches

Review moat

Bad7,469.26

avg incumbent reviews — the moat a new listing must climb

Competition

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

Brands

18 rising

Sellers

231

Top-5 brand share

76%

Open market

17%

Ginger Lily Farms25%
Amazon Basics16%
Dial14%
Softsoap13%
Genuine Joe8%
Clean Revolution8%
Open — no brand owns it (12 brands, 17%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 43 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Dial 154013M Liquid Gold Antimicrobial Soap 1 Gallon (pack of 1)

Dial$22.714.7★7,783 rev

Ginger Lily Farms Club & Fitness Conditioning Liquid Hand Soap Refill 100% Vegan & Cruelty-Free Fragrance Free 1 Gallon (128 fl oz)

Ginger Lily Farms$19.604.6★1,201 rev

Softsoap Liquid Hand Soap Refill Soothing Clean Aloe Vera Fresh Scent - 1 gallon

Softsoap$17.824.7★2,922 rev

Genuine Joe 02105CT Hand Soap Lotion Dispenser Refill 1Gal 4/CT Pink

Genuine Joe$40.534.2★1,298 rev

Amazon Basics Liquid Hand Soap Refill Light Moisturizing Triclosan-Free Dermatologist-Tested pH Balanced Citrus 50 Fl Oz (Pack of 2) (Previously Solimo)

Amazon Basics$7.654.4★11,877 rev

Newest

by launch date

Soapbox Liquid Hand Soap Gallon Refill Coconut Milk & Sandalwood | Vegan Paraben Free Moisturizing Natural Hand Wash for Kitchen and Bathroom 128oz Gallon Refill (Pack of 1)

Soapbox$37.0647 rev

5mo ago

Crystalino Lavender Essential Oil Gallon Liquid Hand Soap Refill (1 Gal) Non-Toxic Bathroom Hand Wash Soap Bulk Non-Antibacterial Jabon Para Manos handsoap gallon bulk refill deals

Crystalino$22.4125 rev

1y ago

Health Guard Foaming Antibacterial Hand Soap #21352 for use with discontinued Members Mark/Sams Club/Ecolab soap dispenser same formula as discontinued soap #915169 4/1000 mL refill bags

Kutol$47.69131 rev

1y ago