christmas nail stickers
Skip itSoft demand (-52.9% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 6% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good606.66avg incumbent reviews — the moat a new listing must climb
Brand share
Good70%top-5 brand share — brands hold most of the demand
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Market size
Okay$224K$224K/yr · 894K searches
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Avg price
Bad$8.45avg listing price — sweet spot $15–$100
Growth
Bad-52.9%90-day search growth — must beat 0% to launch
Price range
Bad$4.05–$13.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.Brands
18 falling
Sellers
21
Top-5 brand share
70%
Open market
27%
- IDDFEVE37%
- STZPRONAIL15%
- winthrop9%
- FUKIDOG6%
- Puyokinm4%
- Teenitor4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 29 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
IDDFEVE 30 Sheets 8 Holiday Nail Art Stickers Variety Pack All Season Nail Decals for All Year Self-Adhesive Pegatinas Uas 4th of July Halloween Fall Christmas Valentine St. Patricks
IDDFEVE$13.574.3★533 rev
Holiday Nail Art Stickers Decals 30 Sheets 3D Seasonal Stickers for Nails with Tweezers Self-Adhesive Manicure Decoration Nail Supplies for Christmas Valentine Halloween St. Patricks Day Easter
STZPRONAIL$11.164.4★97 rev
IDDFEVE 12 Months All Holiday Nail Stickers 24 Sheets Seasonal Variety Pack 2 Pcs Per Month DIY Nail Art Self-Adhesive Pegatinas Uas for a Year of Halloween Christmas Thanksgiving&Valentines Day
IDDFEVE$10.934.1★312 rev
30 Sheets 7 Holiday Nail Art Stickers Mixed Season Nail Decals Set for All Year 3D Self-Adhesive Pegatinas Uas Easter 4th of July Halloween Thanksgiving Christmas Valentines St. Patricks Day
winthrop$13.094.1★228 rev
9 Sheets Christmas Nail Art Stickers 3D Christmas Nail Decals with Santa Claus Snowflake Elk Deer Snowman Xmas Tree Design Manicure Decal Winter Cartoon Christmas Nail Art DIY Decor Supplies for Women
FUKIDOG$6.644.3★1,077 rev
Newest
by launch date
Teenitor 50 Sheets Christmas Nail Stickers for Nail Art Snowflake Nail Stickers for Kids Women Christmas Nail Decals for Holiday Winter 3D Self Adhesive Snowflake Nail Decals for Little Girls
Teenitor$6.35959 rev
Christmas Nail Art Stickers Decals Snowman Nail Design Stickers 3D Self Adhesive Cute Nail Decals Christmas Tree Snowflake Nail Accessories Winter Christmas Nails Supplies for Women 4 Sheets
KSTBJN$4.058 rev
6 Sheets Christmas Nail Art Stickers Decals 3D Self-Adhesive Cute Cartoon Nail Art Designs Stickers Winter Xmas Green Monster Nail Decals Supplies for Women New Year Manicure DIY Nail Decoration
HREJHDS$6.2222 rev
Teenitor 50 Sheets Nail Stickers for Kids Cute Nail Decals for Girls Women 3D Self Adhesive Gold Nail Stickers for Nail Art Star Fruit Butterfly Silver Nail Art Deals for Holiday
Teenitor$6.93959 rev
Christmas Nail Art Stickers Winter Nail Decals 3D Self-Adhesive Gold Pink Snowflake Hat Xmas Tree Reindeer Nail Design DIY Christmas Nail Decoration for Women Girls(6Sheets)
Qdsuh$5.76136 rev
Trending
90-day click momentumChristmas Nail Art Stickers Decals Snowman Nail Design Stickers 3D Self Adhesive Cute Nail Decals Christmas Tree Snowflake Nail Accessories Winter Christmas Nails Supplies for Women 4 Sheets
KSTBJN$4.054.5★
SPLOCUDU Colorful Cute Daisy Floral Heart Flower Nail Art Stickers Decals 3D Self Adhesive Supplies Design Decoration Accessories for Women and Girls 30 Sheets
SPLOCUDU$7.864.3★
6 Sheets Christmas Nail Art Stickers Decals 3D Self-Adhesive Cute Cartoon Nail Art Designs Stickers Winter Xmas Green Monster Nail Decals Supplies for Women New Year Manicure DIY Nail Decoration
HREJHDS$6.224.6★
30 Sheets 7 Holiday Nail Art Stickers Mixed Season Nail Decals Set for All Year 3D Self-Adhesive Pegatinas Uas Easter 4th of July Halloween Thanksgiving Christmas Valentines St. Patricks Day
winthrop$13.094.1★
Holiday Nail Art Stickers Decals 30 Sheets 3D Seasonal Stickers for Nails with Tweezers Self-Adhesive Manicure Decoration Nail Supplies for Christmas Valentine Halloween St. Patricks Day Easter
STZPRONAIL$11.164.4★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -52.9% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 126.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Adhesion good”
“Cute with variety”
“Easy to apply”
“Very easy to use”
“Well worth the price”
“Great color variety”
“just right size”
“Cute designs”
“long lasting”
“Fun variety”
What buyers complain about
“They are tiny”
“Awful and cheap”
“Not easy to use”
“Breaks apart during application”
“so it needs to stick well”
“Misleading listing”
“You can find better ones for cheaper”
“Product is flimsy I was very gentle”
“These do not work well for me”
“few matching designs”