beetles polygel
Skip itA small market ($49K/yr) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 6% kills the launch gate
Competition
Great36%top-5 click share — an open shelf
Price range
Good$5.02–$39.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$13.39avg listing price — sweet spot $15–$100
Growth
Good+24.4%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Review moat
Bad4,337.04avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$49K$49K/yr · 295K searches
Competition
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.Brands
18 falling
Sellers
53
Top-5 brand share
82%
Open market
14%
- GAOY25%
- modelones18%
- mochi gel llc18%
- Makartt15%
- beetles Gel Polish5%
- HYBA5%
- Open — no brand owns it (12 brands, 14%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 50 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MochiGel UV/LED Acryl Gel Rosebud 2.0 fl oz HEMA Free Odor Free
mochi gel llc$13.960.0★0 rev
GAOY Poly Gel 60g Nail Extension Gel Pink Nude Builder Enhancement for Beginner & Professional Nail Art Salon DIY at Home
GAOY$8.034.6★3,212 rev
Makartt Hema-Free Poly Nail Gel Natural Pink 50ML Gel Builder for Nail Extension Nail Strengthener Beauty Gift 3D Gels Molder Nail Art Easy DIY at Home Salon
Makartt$9.104.4★16,872 rev
GAOY Poly Gel 60g Nail Extension Gel Clear Builder Enhancement for Beginner & Professional Nail Art Salon DIY at Home
GAOY$7.894.6★3,212 rev
GAOY Poly Gel 60g Pink Builder Gel Nail Enhancement for Beginner & Professional Salon DIY at Home
GAOY$7.934.6★3,212 rev
Newest
by launch date
MochiGel UV/LED Shiny Top Coat and Sticky Base Coat Set 0.5 fl oz Each
mochi gel llc$15.973 rev
MochiGel UV/LED Acryl Gel Rosebud 2.0 fl oz HEMA Free Odor Free
mochi gel llc$13.960 rev
MochiGel UV/LED Acryl Gel Posh Glossy Finish Gel Form 2.0 Fl Oz HEMA Free Odor Free
mochi gel llc$13.971 rev
MochiGel UV/LED Acryl Gel Rouge 2.0 fl oz HEMA Free TPO Free No Odor
mochi gel llc$13.970 rev
MochiGel UV/LED Acryl Gel French Kiss 2.0 fl oz HEMA Free Odor Free
mochi gel llc$13.961 rev
Trending
90-day click momentumMochiGel UV/LED Acryl Gel Posh Glossy Finish Gel Form 2.0 Fl Oz HEMA Free Odor Free
mochi gel llc$13.975.0★
MochiGel UV/LED Acryl Gel Rosebud 2.0 fl oz HEMA Free Odor Free
mochi gel llc$13.960.0★
MochiGel UV/LED Acryl Gel French Kiss 2.0 fl oz HEMA Free Odor Free
mochi gel llc$13.965.0★
MochiGel UV/LED Acryl Gel Rouge 2.0 fl oz HEMA Free TPO Free No Odor
mochi gel llc$13.970.0★
MochiGel UV/LED Shiny Top Coat and Sticky Base Coat Set 0.5 fl oz Each
mochi gel llc$15.975.0★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +24.4% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to Use”
“the quality has always been very consistent”
“Great color”
“Good value for price”
“Very durable”
“It has great adhesiveness and is easy to apply and shape”
“Item arrived as described”
“Excellant”
“smooth to apply”
“I really liked the texture of the product”
What buyers complain about
“Doesnt work as a glue”
“Hard to use”
“Come off easily”
“Small in size”
“VERY strong odor”
“Cheap product and overall poor quality”
“Does not work well”
“Not worth the price”
“The product is more like taffy than as thick”
“Colors are off and see-through”