weighted wipes dispenser
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$17.76avg listing price — sweet spot $15–$100
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Price range
Good$8.04–$22.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$248K$248K/yr · 261K searches
Returns
Okay4.4%return rate — above 6% kills the launch gate
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-7.0%90-day search growth — must beat 0% to launch
Review moat
Bad16,563.57avg incumbent reviews — the moat a new listing must climb
Competition
Bad94%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 flat
Sellers
13
Top-5 brand share
100%
Open market
0%
- OXO Tot64%
- Ubbi25%
- Seposeve6%
- OXO5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 7 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
OXO Tot Perfect Pull Wipes Dispenser Gray
OXO Tot$19.654.7★24,108 rev
Ubbi Baby Wipes Dispenser Baby Wipes Case Baby Wipes Holder With Weighted Plate Keeps Wipes Fresh And Non-Slip Rubber Feet Gray
Ubbi$16.154.7★13,850 rev
OXO Tot Perfect Pull Wipes Dispenser Baby Wipe Holder - Blossom
OXO Tot$21.344.7★24,108 rev
Wipes Dispenser Wipe Holder for Baby & Adult Seposeve Refillable Baby Wipe Container Keeps Wipes Clean. Non-Slip Easy Pull Wipes Pouch Case Grey
Seposeve$8.044.4★10,674 rev
OXO Good Grips PerfectPull Wipes Dispenser 6 L x 4.5 W x 3.2 H
OXO$20.684.6★5,247 rev
Newest
by launch dateOXO Tot Perfect Pull Wipes Dispenser Baby Wipe Holder - Blossom
OXO Tot$21.3424,108 rev
OXO Tot Perfect Pull Wipes Dispenser Baby Wipe Holder - Dusk
OXO Tot$22.0424,108 rev
OXO Good Grips PerfectPull Wipes Dispenser 6 L x 4.5 W x 3.2 H
OXO$20.685,247 rev
Wipes Dispenser Wipe Holder for Baby & Adult Seposeve Refillable Baby Wipe Container Keeps Wipes Clean. Non-Slip Easy Pull Wipes Pouch Case Grey
Seposeve$8.0410,674 rev
OXO Tot Perfect Pull Wipes Dispenser Gray
OXO Tot$19.6524,108 rev
Trending
90-day click momentumOXO Tot Perfect Pull Wipes Dispenser Baby Wipe Holder - Blossom
OXO Tot$21.344.7★
Ubbi Baby Wipes Dispenser Baby Wipes Case Baby Wipes Holder With Weighted Plate Keeps Wipes Fresh And Non-Slip Rubber Feet Gray
Ubbi$16.154.7★
OXO Tot Perfect Pull Wipes Dispenser Gray
OXO Tot$19.654.7★
Wipes Dispenser Wipe Holder for Baby & Adult Seposeve Refillable Baby Wipe Container Keeps Wipes Clean. Non-Slip Easy Pull Wipes Pouch Case Grey
Seposeve$8.044.4★
OXO Good Grips PerfectPull Wipes Dispenser 6 L x 4.5 W x 3.2 H
OXO$20.684.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -7.0% search growth over the last 90 days.Peak months: Jul, Oct · busiest ÷ quietest = 1.7×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“easy to clean”
“Easy to use”
“Very well made”
“Keeps wipes moist”
“Perfect fit”
“Worth it”
“As advertised”
“Great and durable”
“The design and colour is beautiful”
“Attractive and sturdy”
What buyers complain about
“Too big”
“worthless since the wipes dry out”
“Not Usable”
“Broke easily”
“Dried out wet wipes”
“Its not worth the price”
“Too heavy”
“Doesn't work”
“Cheaply made”
“Needs grip for the bottom slides around”