silverette nursing cups
Skip itA concentrated shelf (top 5 take 92% of clicks) — this niche doesn't clear our bar today.
Market size
Incredible$2.8M$2.8M/yr · 1.5M searches
Avg price
Incredible$35.96avg listing price — sweet spot $15–$100
Price range
Incredible$18.66–$69.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.8%return rate — above 6% kills the launch gate
Growth
Okay+2.7%90-day search growth — must beat 0% to launch
Review moat
Okay3,842.63avg incumbent reviews — the moat a new listing must climb
Brand share
Bad96%top-5 brand share — brand-locked demand
Competition
Bad92%top-5 click share — a locked-up shelf
Competition
The top 5 products capture 92% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 flat
Sellers
14
Top-5 brand share
96%
Open market
2%
- Silverette38%
- Momcozy31%
- Koala Babycare18%
- Boboduck5%
- MOOGCO3%
- BABYHIG2%
- Open — no brand owns it (1 brand, 2%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Silverette The Original Silver Nursing Cups Nipple Covers for Breastfeeding Essentials model number: 7300 Pure 925 Silver Nipple Shields for Breastfeeding Lightweight Nursing Cups Regular Size
Silverette$59.644.5★7,197 rev
Momcozy 999 Silver Nursing Cups Original Perforated Breathable Design 999 Silver Nipple Cover for Breastfeeding Essential Nipple Shield for Nursing Newborn Metal Nipple Shields Regular Size
Momcozy$41.194.3★691 rev
Koala Babycare The Original Silver Nursing Cups - Nipple Shields for Breastfeeding Newborn - Breastfeeding Essentials - Protect and Soothe - Tri-Laminate Silver - Standard Size
Koala Babycare$31.054.7★8,010 rev
Boboduck The Original Silver Nursing Cups - Nipple Shields for Nursing Newborn Newborn Breastfeeding Must Haves for Soothe and Protect Your Nursing Nipples - 925 Silver (Regular Size)
Boboduck$23.104.5★1,353 rev
Silverette The Original Silver Nursing Cups Nipple Covers for Breastfeeding Essentials Pure 925 Silver Nipple Shields for Breastfeeding Newborn Lightweight Nursing Cups XL Size
Silverette$69.244.5★7,197 rev
Newest
by launch date
BABYHIG The Orginal Silver Nursing Cups Silver Nipple Shields for Breastfeeding - Nipple Guards Protector for Breastfeeding - Nipple Shields for Nursing Newborn Nickel Free 925 Silver
BABYHIG$18.76710 rev
Momcozy 999 Silver Nursing Cups Original Perforated Breathable Design 999 Silver Nipple Cover for Breastfeeding Essential Nipple Shield for Nursing Newborn Metal Nipple Shields Regular Size
Momcozy$41.19691 rev
Nisxabebe The Original Silver Nursing Cups-Nipple Shields for Breastfeeding Newborn-Breast Feeding Essentials Must Haves-Nipple Covers to Protect Nursing Nipples Trilaminate 999 Silver Regular Size
NISXABEBE$18.66676 rev
Boboduck The Original Silver Nursing Cups - Nipple Shields for Nursing Newborn Newborn Breastfeeding Must Haves for Soothe and Protect Your Nursing Nipples - 925 Silver (Regular Size)
Boboduck$23.101,353 rev
MOOGCO The Original Silver Nursing Cups - Nipple Shields for Breastfeeding Newborn - Breastfeeding Essentials - 999k Tri-Laminate Silver Nipple Covers (Regular Size Set of 2)
MOOGCO$26.014,907 rev
Trending
90-day click momentumMomcozy 999 Silver Nursing Cups Original Perforated Breathable Design 999 Silver Nipple Cover for Breastfeeding Essential Nipple Shield for Nursing Newborn Metal Nipple Shields Regular Size
Momcozy$41.194.3★
BABYHIG The Orginal Silver Nursing Cups Silver Nipple Shields for Breastfeeding - Nipple Guards Protector for Breastfeeding - Nipple Shields for Nursing Newborn Nickel Free 925 Silver
BABYHIG$18.764.4★
Boboduck The Original Silver Nursing Cups - Nipple Shields for Nursing Newborn Newborn Breastfeeding Must Haves for Soothe and Protect Your Nursing Nipples - 925 Silver (Regular Size)
Boboduck$23.104.5★
Koala Babycare The Original Silver Nursing Cups - Nipple Shields for Breastfeeding Newborn - Breastfeeding Essentials - Protect and Soothe - Tri-Laminate Silver - Standard Size
Koala Babycare$31.054.7★
Silverette The Original Silver Nursing Cups Nipple Covers for Breastfeeding Essentials model number: 7300 Pure 925 Silver Nipple Shields for Breastfeeding Lightweight Nursing Cups Regular Size
Silverette$59.644.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +2.7% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“The product is higher quality than I expected”
“Lifesaver for breastfeeding”
“Great Value”
“Very comfortable”
“Easy to use”
“Easy to clean”
“its perfect size along with comfortable for after i breastfeed my baby”
“As advertised”
“not bulky or heavy”
“Sturdy”
What buyers complain about
“Expensive”
“Not comfortable”
“Low quality”
“Very upsetting and worrisome when breastfeeding a newborn”
“Did not work”
“the hole inside is pretty large”
“what we received was clearly used”
“The first two weeks postpartum was brutal breastfeeding - I had sore, painful nipples all the time and I would constantly wake up from soreness and leaking”
“a water rinse doesn't clean it”
“leading to irritation”