pumpkin patch outfit baby girl
Skip itBrand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Incredible13.3%search→purchase rate — share of searches ending in a sale
Review moat
Good1,402avg incumbent reviews — the moat a new listing must climb
Price range
Good$1.31–$29.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+15.4%90-day search growth — must beat 0% to launch
Avg price
Okay$9.10avg listing price — sweet spot $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad77%top-5 click share — a locked-up shelf
Market size
Bad$48K$48K/yr · 40K searches
Brand share
Bad96%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 falling
Sellers
573
Top-5 brand share
96%
Open market
1%
- Gerber59%
- Beech-Nut20%
- Happy Family10%
- Weruva4%
- Pumpkin Tree3%
- Amazon Grocery3%
- Open — no brand owns it (1 brand, 1%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Gerber Stage 2 Baby Food Sweet Potato Puree Tubs No Added Salt No Artificial Colors or Flavors Baby Puree 16-Pack
Gerber$11.474.7★1,195 rev
Gerber Stage 2 Baby Food Pumpkin Puree Tubs No Artificial Colors or Flavors Baby Puree 16-Pack
Gerber$14.454.5★1,092 rev
Beech-Nut Organics Stage 1 Organic Baby Food Pumpkin 4 oz Jar (10 Pack)
Beech-Nut$14.074.7★83 rev
Happy Baby Organic Stage 1 Sweet Potatoes 4 OZ
Happy Family$1.744.6★474 rev
Gerber Stage 1 Baby Food Sweet Potato Puree Tub No Artificial Colors or Flavors Baby Puree 16-Pack
Gerber$10.644.7★624 rev
Newest
by launch date
Amazon Grocery Pumpkin 15 Oz
Amazon Grocery$1.56837 rev
Beech-Nut Organics Stage 1 Organic Baby Food Pumpkin 4 oz Jar (10 Pack)
Beech-Nut$14.0783 rev
Beech-Nut Organics Stage 1 Organic Baby Food Sweet Potato 4 oz Jar
Beech-Nut$1.31234 rev
Happy Baby Organics Savory Blends Stage 2 Baby Food Sweet Potatoes with Olive Oil + Rosemary 4 Ounce Pouch (Pack of 16)
Happy Baby$29.5121 rev
Gerber Stage 2 Baby Food Pumpkin Puree Tubs No Artificial Colors or Flavors Baby Puree 2-Pack
Gerber$1.8084 rev
Trending
90-day click momentum
Gerber Stage 1 Baby Food Veggie Variety Pack Puree Tubs Baby Puree 2PK
Gerber$8.914.8★
Amazon Grocery Pumpkin 15 Oz
Amazon Grocery$1.564.6★
Beech-Nut Organics Stage 1 Organic Baby Food Pumpkin 4 oz Jar (10 Pack)
Beech-Nut$14.074.7★
Happy Baby Organic Stage 1 Sweet Potatoes 4 OZ
Happy Family$1.744.6★
Gerber Stage 2 Baby Food Sweet Potato Puree Tubs No Added Salt No Artificial Colors or Flavors Baby Puree 16-Pack
Gerber$11.474.7★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +15.4% search growth over the last 90 days.Peak months: Sep, Oct · busiest ÷ quietest = 49.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Decent price”
“Just as good as name brands”
“Absolutely Delicious”
“My chi loves it”
“It is so good for their health”
“Great option for a quick snack”
“As advertised”
“Good quality and clean ingredients”
“Bright and fresh canned”
“Good flavor”
What buyers complain about
“I was skeptical about ordering because the price was so cheap”
“Not exactly as pictured”
“Not the best taste”
“I will not order canned goods again”
“full of sugar”
“Read ingredients, not much in them”
“All the cans are dented”
“Not Amazons normal quality at all”
“that they are hard to open with a can opener”
“This is very watery”