pet scale
Launch itA $886K/yr market growing +9.9% this quarter with returns at 3.1% — clears our launch bar.
Avg price
Incredible$38.98avg listing price — sweet spot $15–$100
Market size
Great$886K$886K/yr · 362K searches
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Great60%top-5 brand share — no brand owns this niche
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Price range
Good$7.21–$145.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.1%return rate — above 6% kills the launch gate
Growth
Okay+9.9%90-day search growth — must beat 0% to launch
Review moat
Bad4,398avg incumbent reviews — the moat a new listing must climb
Competition
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.Brands
29 rising
Sellers
38
Top-5 brand share
60%
Open market
35%
- YTCYKJ17%
- GROWNSY14%
- Qulable12%
- MINDPET-MED10%
- Beurer6%
- Greater Goods5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 36 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Digital Pet Scale Puppy Scales for Weighing Digital Small Animals Scales for Weighing Whelping Supplies Kitten Scale Baby Scales for Newborn Dog Cat Crawl Pet Capacity up to 33 lb for New Pets Only
YTCYKJ$22.074.1★1,104 rev
Digital Small Animals Scales for Weighing with Tape Measure Puppy Whelping Scale Weigh Your Kitten Rabbit with High Precision Multifunction Electronic Baby Scales for Small Dogs Cats Crawl Pet
Qulable$22.434.2★885 rev
Baby Scale Multifunctional Baby Weight Scale Pet Scale for Puppy Cat Adult Scale Up to 330lbs Accurate Digital Scale with Hold Function 27-inch Height Measurement 5 Units LED Screen
GROWNSY$38.794.4★1,564 rev
Beurer BY80 Digital Baby Scale Infant Scale for Weighing in Pounds Ounces or Kilograms up to 44 lbs with Hold Function Pet Scale for Cats and Dogs Analysis
Beurer$38.074.4★6,019 rev
Greater Goods Digital Pet Scale for Cats & Dogs Wiggle-Proof Technology 0.1 lb Precision 44 lb Capacity Scale for Kittens Puppies & Small to Medium Animals
Greater Goods$56.734.6★1,177 rev
Newest
by launch date
Digital Pet Scale for Accurate Weighing & Baby Scale Kitten Scale High-Precision Puppy Scales Dog Cat Scale | 30kg/66lb Capacity 2g Accuracy Non-Slip Mat Tare & Hold Function
YTCYKJ$38.811,104 rev
SKEAP Pet Scale for Small Animals High Precision Digital Dog Scale & Cat Scale 1g Accuracy Mini Gram Weight Balance for Newborn Puppies Kittens Reptiles Birds Whelping Box Use for Breeders
SKEAP$10.5710 rev
Kanmeii Multifunctional Pet Scale Max 66 Lbs Cat Dog Scale with LCD Display & Hold/Tare Function for Kittens Puppies Includes Scratcher Toys and Health Supplies
Kanmeii$35.8620 rev
Baby Scale Accurate Baby Scales for Weighing Newborn & Pets Digital Weight Scale for Cat Puppy Up to 88lbs with 60 Tape Measure Hold Function 5 Units LED Screen
YAUYIK$41.6657 rev
MaxWorks Multi Function Digital Scale 88 lb Capacity Pet Scale for Dogs and Cats Accurate Infant and Toddler Growth Scale Shipping Scale with Backlit Display and Tare Function (51075)
MaxWorks$28.3811 rev
Trending
90-day click momentumSKEAP Pet Scale for Small Animals High Precision Digital Dog Scale & Cat Scale 1g Accuracy Mini Gram Weight Balance for Newborn Puppies Kittens Reptiles Birds Whelping Box Use for Breeders
SKEAP$10.573.7★
Digital Pet Scale for Accurate Weighing & Baby Scale Kitten Scale High-Precision Puppy Scales Dog Cat Scale | 30kg/66lb Capacity 2g Accuracy Non-Slip Mat Tare & Hold Function
YTCYKJ$38.814.1★
ACCT Baby Scale Multifunctional Baby Weight Scale Pet Scale for Puppy Cat Adult Scale Up to 330lbs Accurate Digital Scale with Hold Function 23-inch Height Measurement 5 Units LCD Screen
ACCT$34.594.3★
MaxWorks Multi Function Digital Scale 88 lb Capacity Pet Scale for Dogs and Cats Accurate Infant and Toddler Growth Scale Shipping Scale with Backlit Display and Tare Function (51075)
MaxWorks$28.384.4★
Digital Small Animals Scales for Weighing with Tape Measure Puppy Whelping Scale Weigh Your Kitten Rabbit with High Precision Inclue 15 Color Newborn Puppy Collars and 6 Record Keeping Charts
Qulable$24.774.2★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +9.9% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to operate”
“Great Price quality”
“Worth every penny”
“Easy, accurate”
“Gets the job done”
“Convenient size”
“it does its job well”
“Accurate and Easy to Use”
“Very lightweight and accurate”
“Had it about a year now, no problems”
What buyers complain about
“Questionable accuracy”
“broke super easily”
“To small for dogs”
“Bad quality”
“Stopped working”
“Defective batteries”
“Not accurate despite all the hype it is”
“Deceptive advertising”
“For me it was a waste of money”
“hard to read”