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54

pediasure vanilla 24 pack

Worth a look

Shows low returns (0.0%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 96Growth 25Conversion 75Competition 34Returns 100Price range 90Avg price 95Brand share 0Review moat 36Quality gap 23

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Market size

Incredible$2.9M

$2.9M/yr · 1.2M searches

Avg price

Incredible$34.95

avg listing price — sweet spot $15–$100

Price range

Great$11.57–$69.46

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good7.0%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,891.63

avg incumbent reviews — the moat a new listing must climb

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-0.1%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad100%

top-5 brand share — brand-locked demand

Competition

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Brands

2 flat

Sellers

64

Top-5 brand share

100%

Open market

0%

  • PediaSure98%
  • Orgain2%
  • Open — no brand owns it (0%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$288K20%$577K30%$865K40%$1.2M101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -0.1% search growth over the last 90 days.
35K25KPrime Day '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 2.2×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Nutritional Content25%

“It's a great nutritional supplement”

Taste-Overall20%

“Good Taste”

Flavor9%

“great flavor”

Value For Money7%

“Priced right”

Quality-Overall6%

“The quality is authentic”

Weight Gain3%

“Work well for weight gain”

Ease Of Use3%

“convenient for everyday use”

Vitamin2%

“Its convenient, nutritious, and gives extra vitamins and protein when kids dont eat enough during the day”

Advertised Vs Actual Product2%

“Absolutely works as expected”

Ingredients-Overall1%

“the ingredients are great”

What buyers complain about

Taste-Overall22%

“They have an aftertaste”

Value For Money10%

“Too expensive”

Flavor10%

“Flavor not as good”

Nutritional Content8%

“It's so frustrating because I was getting concerned that he wasn't getting the proper nutrients his body needs”

Ingredients-Overall6%

“Bad taste and ingredients”

Sweetness4%

“not sweet at all”

Ease Of Use3%

“I can no longer use it”

Thickness3%

“My kids cant stand the thickness”

Functionality-Overall2%

“Didnt work for us”

Color2%

“The color is vanilla and not strawberry”

Top return reasons

Value For Money75%
Functionality-Overall25%