napei collapsible baby bathtub
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$37.66avg listing price — sweet spot $15–$100
Price range
Incredible$36.91–$38.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Returns
Okay4.2%return rate — above 6% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,805.75avg incumbent reviews — the moat a new listing must climb
Market size
Bad$73K$73K/yr · 27K searches
Growth
Bad-27.4%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 falling
Sellers
3
Top-5 brand share
100%
Open market
0%
- MoreFeel93%
- TPN7%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 4 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MoreFeel Collapsible Baby Bathtub for Newborn with Thermometer & 1 Hooded Towel & 1 Soft Floating Cushion Portable Travel Bathtub with Drain Hole Durable Foldable Baby Tubs for Infants to Toddler
MoreFeel$37.774.5★4,141 rev
TPN Collapsible Baby Bathtub Baby Bath Tub with Soft Cushion & Real-Time Thermometer Baby Bathtub Infant to Toddler Tub (0-36 Months) Portable Newborn Travel Bath Tub
TPN$36.914.6★2,800 rev
MoreFeel Collapsible Baby Bathtub for Newborn with Thermometer & 1 Hooded Towel & 1 Soft Floating Cushion Portable Travel Bathtub with Drain Hole Durable Foldable Baby Tubs for Infants to Toddler
MoreFeel$37.864.5★4,141 rev
MoreFeel Collapsible Baby Bathtub for Newborn with Thermometer & 1 Hooded Towel & 1 Soft Floating Cushion Portable Travel Bathtub with Drain Hole Durable Foldable Baby Tubs for Infants to Toddler
MoreFeel$38.104.5★4,141 rev
Newest
by launch dateTPN Collapsible Baby Bathtub Baby Bath Tub with Soft Cushion & Real-Time Thermometer Baby Bathtub Infant to Toddler Tub (0-36 Months) Portable Newborn Travel Bath Tub
TPN$36.912,800 rev
MoreFeel Collapsible Baby Bathtub for Newborn with Thermometer & 1 Hooded Towel & 1 Soft Floating Cushion Portable Travel Bathtub with Drain Hole Durable Foldable Baby Tubs for Infants to Toddler
MoreFeel$38.104,141 rev
MoreFeel Collapsible Baby Bathtub for Newborn with Thermometer & 1 Hooded Towel & 1 Soft Floating Cushion Portable Travel Bathtub with Drain Hole Durable Foldable Baby Tubs for Infants to Toddler
MoreFeel$37.864,141 rev
MoreFeel Collapsible Baby Bathtub for Newborn with Thermometer & 1 Hooded Towel & 1 Soft Floating Cushion Portable Travel Bathtub with Drain Hole Durable Foldable Baby Tubs for Infants to Toddler
MoreFeel$37.774,141 rev
Trending
90-day click momentumTPN Collapsible Baby Bathtub Baby Bath Tub with Soft Cushion & Real-Time Thermometer Baby Bathtub Infant to Toddler Tub (0-36 Months) Portable Newborn Travel Bath Tub
TPN$36.914.6★
MoreFeel Collapsible Baby Bathtub for Newborn with Thermometer & 1 Hooded Towel & 1 Soft Floating Cushion Portable Travel Bathtub with Drain Hole Durable Foldable Baby Tubs for Infants to Toddler
MoreFeel$38.104.5★
MoreFeel Collapsible Baby Bathtub for Newborn with Thermometer & 1 Hooded Towel & 1 Soft Floating Cushion Portable Travel Bathtub with Drain Hole Durable Foldable Baby Tubs for Infants to Toddler
MoreFeel$37.774.5★
MoreFeel Collapsible Baby Bathtub for Newborn with Thermometer & 1 Hooded Towel & 1 Soft Floating Cushion Portable Travel Bathtub with Drain Hole Durable Foldable Baby Tubs for Infants to Toddler
MoreFeel$37.864.5★
Demand
Weekly Amazon search volume, last 27 weeks — -27.4% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“as described”
“But overall love the tub itself, quality and manufacture made was amazingly structured”
“practical when storing it”
“Easy to store”
“the pad is very comfortable”
“Its really easy to clean”
“The temperature monitoring feature makes it easy”
“Great product and reasonable price”
“its also very sturdy”
“Decent design, works fine”
What buyers complain about
“sizing is off”
“Quality of the bedding is not good”
“for the price I would not recommend”
“Faulty thermometer”
“It also didn't feel sturdy”
“Whats worse is that the plastic underneath the cushion also gets grimy”
“immediately while Turing it together it broke”
“anywhere there is moisture”
“too small for big babies”
“And they really did not put an effort into the manual”