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kids sunscreen spray

Worth a look57/100

kids sunscreen spray shows low returns (0.2%), but a small market ($998K/yr) keeps it on the watch list.

Market/yr

$998K

Growth (1y)

+172.0%

Products

29

Brands

12

was 9 a year ago

Sellers

699

Price range

$5.70–$22.48

Returns

0.2%

Rating

4.6★

57/100

Worth a look

Scored 57/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
33
×0.30
Growth
73
×0.30
Competition
60
×0.20
Quality gap
33
×0.10
Returns
98
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +172.0% year over year.
36K18KSpike '25Prime Day '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: May, Jun, Jul · busiest ÷ quietest = 16.0×

Competition

28%Banana Boat
  • Banana Boat28%
  • Coppertone25%
  • Sun Bum15%
  • BLUE LIZARD10%
  • Neutrogena7%
  • THINK6%
  • Other (6 brands)9%

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them. 12 brands and 699 sellers compete here.

Brands

12 rising

was 9 a year ago

Sellers

699

Top 5 brand share

85%

#ProductBrandPriceRatingReviewsClick shareTrend

Product shelf

All 29 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Smell11%

“the subtle scent is quite pleasant”

Quality-Overall11%

“Consistent product”

Ease Of Application11%

“Easy to apply”

Ease Of Use10%

“Easy to to use”

Protection7%

“Good protection”

Value For Money5%

“Great value for money”

Advertised Vs Actual Product3%

“Exactly as described”

Durability3%

“Decades of use”

Allergies3%

“It does not cause any skin irritation”

Suitability Combination Skin3%

“is gentle enough for sensitive skin”

What buyers complain about

Allergies13%

“Severe allergic reaction”

Ease Of Use6%

“Hard to get off”

Smell6%

“weird smell”

Functionality-Overall6%

“Did not work”

Value For Money6%

“Waste of money”

Color5%

“It was so white”

Thickness3%

“Not sheer like they say”

Size-Overall3%

“Smaller than size trae size”

Residue3%

“White residue will be everywhere — it is definitely not sheer”

Stain Resistance2%

“stains gets all over your clothes”

Top return reasons

  • Size-Overall28%
  • Value For Money10%
  • Advertised Vs Actual Product9%
  • Smell8%
  • Leak-Proof6%
  • Functionality-Overall5%
  • Product Condition4%
  • Ingredients-Overall4%
  • Adhesion/Stickiness4%
  • Color3%

Data scraped July 10, 2026 · Marketplace baseline: 4.4★ avg rating · $22.43 median price · 2.2% median returns across 20,676 tracked niches.