fake butterflies
Skip itA small market ($69K/yr) — this niche doesn't clear our bar today.
Brand share
Great51%top-5 brand share — no brand owns this niche
Returns
Good2.0%return rate — above 6% kills the launch gate
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Price range
Good$5.02–$27.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,727.11avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Avg price
Okay$10.65avg listing price — sweet spot $15–$100
Growth
Okay+8.5%90-day search growth — must beat 0% to launch
Market size
Bad$69K$69K/yr · 208K searches
Competition
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.Brands
38 falling
Sellers
49
Top-5 brand share
51%
Open market
46%
- SAOROPEB22%
- Opseam16%
- LET'S RESIN5%
- FreshCut Crafts5%
- XUNXMAS4%
- QUPIVA3%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 44 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
OPSEAM Butterfly Wall Decor 24/48 PCS 3D Butterflies Stickers for Party Decorations with Magnets(Colorful 24)
Opseam$6.574.7★4,935 rev
SAOROPEB 3D Butterfly Wall Decor - 48 Pcs 4 Styles 3 Sizes Gold Butterfly Decorations for Birthday & Party Celebrations Removable Stickers
SAOROPEB$6.414.6★24,027 rev
SAOROPEB 3D Butterfly Wall Decor 24 Pcs Double Layer Butterfly Decorations for Party Decorations Locker Decor Refrigerator Decal Reusable (Colorful)
SAOROPEB$5.594.7★1,544 rev
LETS RESIN Realistic Paper Butterfly Moth 46 Pcs Double-Sided Faux Butterfly Epoxy Resin Supplies Vintage Floral Decoration Resin Accessories for Art Crafts Molds
LET'S RESIN$11.964.7★1,565 rev
80 Pieces Butterfly Cutouts for Crafts and Classroom Decor Bright Paper Shapes in Two Sizes for Spring Projects Bulletin Boards Life Cycle Lessons Double Sided USA Made Cardstock
FreshCut Crafts$11.964.6★11 rev
Newest
by launch date
PAGOW 20pcs Mini 3D Butterflies for Crafts Colorful Double-Layer Organza Fabric Butterflies Decorations Cute Tiny Butterfly Hair Clips Appliques Accessories for Wedding Party Wall Ornament
PAGOW$5.848 rev
3D Paper Butterfly Decorations 10Pcs Large Butterfly Wall Room Decor 6 Colors 2 Sizes Hanging Butterflies Party Decoration for Birthday Wedding Baby Shower Party Supplies
LSLYHTC$16.5010 rev
OBBOLO 3D Hanging Butterfly Decorations Butterfly Birthday Party Decorations 4 Pcs Crepe Paper Butterfly Hanging Decorations for Girls Women Flower Garden Party Decorations
OBBOLO$18.6667 rev
Lerheedi 18 Pcs Large Butterfly Party Decoration 2 Sizes 3D Paper Pastel Butterfly Wall Decor Hanging Butterflies for Birthday Baby Shower Wedding Decoration Paper Flower for Wall Decor
Lerheedi$25.5633 rev
Mverse 3D Butterfly Wall Decor - Gold Paper Butterflies Sticker for Balloon Arch Garland & Cake Topper - Removable Mural Decals for Baby Shower Wedding Nursery & Girls Room Decoration (Pink)
Mverse$9.36127 rev
Trending
90-day click momentumPAGOW 20pcs Mini 3D Butterflies for Crafts Colorful Double-Layer Organza Fabric Butterflies Decorations Cute Tiny Butterfly Hair Clips Appliques Accessories for Wedding Party Wall Ornament
PAGOW$5.844.0★
3D Paper Butterfly Decorations 10Pcs Large Butterfly Wall Room Decor 6 Colors 2 Sizes Hanging Butterflies Party Decoration for Birthday Wedding Baby Shower Party Supplies
LSLYHTC$16.504.4★
SAOROPEB 3D Butterfly Wall Decor 24 Pcs Double Layer Butterfly Decorations for Party Decorations Locker Decor Refrigerator Decal Reusable (White)
SAOROPEB$6.744.7★
OBBOLO 3D Hanging Butterfly Decorations Butterfly Birthday Party Decorations 4 Pcs Crepe Paper Butterfly Hanging Decorations for Girls Women Flower Garden Party Decorations
OBBOLO$18.664.4★
80 Pieces Butterfly Cutouts for Crafts and Classroom Decor Bright Paper Shapes in Two Sizes for Spring Projects Bulletin Boards Life Cycle Lessons Double Sided USA Made Cardstock
FreshCut Crafts$11.964.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +8.5% search growth over the last 90 days.Peak months: Mar, Apr, May · busiest ÷ quietest = 2.9×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great variety of colors”
“They were higher quality than I expected”
“Great Value”
“Easy to use”
“Fun design”
“as advertised”
“Sticks really well”
“Theyre easy to attach with the magnets”
“Size is perfect”
“held up well”
What buyers complain about
“Very big”
“Didnt stick”
“Cheaply made”
“Not as Shown”
“Was very disappointed because the colors are muted”
“just couldnt get them not to break”
“Fragile”
“Overall very disappointed with product for the price that was paid”
“Poor Magnet Strength”
“of course the butterflies are thin”