disposable kids cups with lids
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.4%return rate — above 6% kills the launch gate
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Avg price
Good$12.86avg listing price — sweet spot $15–$100
Market size
Good$305K$305K/yr · 309K searches
Review moat
Okay1,760.27avg incumbent reviews — the moat a new listing must climb
Growth
Bad-1.3%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad87%top-5 click share — a locked-up shelf
Price range
Bad$7.78–$15.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 flat
Sellers
18
Top-5 brand share
100%
Open market
0%
- The First Years94%
- Nuby4%
- L LIKED2%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
The First Years Take & Toss Spill Proof Sippy Cups - Rainbow Party Pack - Reusable Toddler Cups - Kids Cups and Snap On Lids for Ages 9 Months and Up - 20 Count
The First Years$15.804.6★10,700 rev
The First Years Take & Toss Straw Cups - Spill-Proof Kids Cups with Snap-On Lids and Straws - Portable and Dishwasher Safe Party Pack - Rainbow - 10 Oz - 20 Count - Ages 18 Months and Up
The First Years$14.554.6★263 rev
The First Years Take & Toss Sippy Cups - Spill Proof Toddler Cups Value Party Pack - 10 Oz - 20 Count Pastel
The First Years$15.254.5★862 rev
The First Years Take and Toss Spill-Proof Cups 7 Ounce
The First Years$9.464.6★180 rev
The First Years Bluey Take & Toss Toddler Straw Cups - Spill Proof Toddler Sippy Cups with Snap On Lids and Straws - Bluey Gifts and Bluey Party Supplies - 10 Oz - 10 Count
The First Years$14.754.8★2,334 rev
Newest
by launch date
L LIKED 12 oz Kids Sippy Cups 4 Colours Assorted Total 20 Count Spill Proof Reusable Cups BPA-Free Perfect for Party
L LIKED$10.41437 rev
The First Years Take & Toss Straw Cups - Spill-Proof Kids Cups with Snap-On Lids and Straws - Portable and Dishwasher Safe Party Pack - Rainbow - 10 Oz - 20 Count - Ages 18 Months and Up
The First Years$14.55263 rev
The First Years Bluey Take & Toss Toddler Straw Cups - Spill Proof Toddler Sippy Cups with Snap On Lids and Straws - Bluey Gifts and Bluey Party Supplies - 10 Oz - 10 Count
The First Years$14.752,334 rev
The First Years Spidey and His Amazing Friends Take & Toss Toddler Straw Cups - Spill Proof Toddler Sippy Cups with Snap On Lids and Straws - Spider-Man Gifts and Party Supplies - 10 Oz - 10 Count
The First Years$14.772,334 rev
The First Years Take & Toss Sippy Cups - Spill Proof Toddler Cups Value Party Pack - 10 Oz - 20 Count Pastel
The First Years$15.25862 rev
Trending
90-day click momentum
Nuby 6 Pack Wash or Toss Reusable Cups & Lids with Spout Nickelodeon Teenage Mutant Ninja Turtles 10 Oz
Nuby$7.784.7★
The First Years Take & Toss Pinkfong Baby Shark Sippy Cups - Reusable Toddlers Cups with Lids - Kids Party Pack with 2 Travel Caps - 10 Oz - 10 Count
The First Years$15.814.7★
The First Years Take & Toss Straw Cups - Spill-Proof Kids Cups with Snap-On Lids and Straws - Portable and Dishwasher Safe Party Pack - Rainbow - 10 Oz - 20 Count - Ages 18 Months and Up
The First Years$14.554.6★
The First Years Spidey and His Amazing Friends Take & Toss Toddler Straw Cups - Spill Proof Toddler Sippy Cups with Snap On Lids and Straws - Spider-Man Gifts and Party Supplies - 10 Oz - 10 Count
The First Years$14.774.8★
The First Years Take & Toss Disney Minnie Mouse Sippy Cups - Reusable Toddlers Cups with Lids - Kids Party Pack with 2 Travel Caps - 10 Oz - 10 Count
The First Years$14.834.8★
Demand
Weekly Amazon search volume, last 46 weeks — -1.3% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“They dont leak”
“Easy to clean”
“easy to use”
“They are durable”
“Great for the price”
“Good quality”
“Cute colors”
“Size is great”
“Can be reused over and over”
“Safe products for kids”
What buyers complain about
“These cups leak”
“Had to do a lot of spill cleanup so I stop using them”
“Very thin and cheap”
“the lids pop off too easy for an almost 2 year old”
“hard to use”
“I hate contributing to the plastic waste”
“Thin”
“it was a smaller version”
“But when I got the product it says disposable”
“Breaks easily”