blue butterfly
Skip itA small market ($35K/yr) — this niche doesn't clear our bar today.
Brand share
Great48%top-5 brand share — no brand owns this niche
Price range
Great$5.10–$78.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$15.13avg listing price — sweet spot $15–$100
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Returns
Good2.8%return rate — above 6% kills the launch gate
Review moat
Okay1,512.3avg incumbent reviews — the moat a new listing must climb
Growth
Okay+11.9%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Market size
Bad$35K$35K/yr · 130K searches
Competition
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
31 falling
Sellers
39
Top-5 brand share
48%
Open market
49%
- Opseam22%
- SAOROPEB11%
- Chuangdi7%
- Crosize4%
- kanpura4%
- Tixiquns3%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 33 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
OPSEAM Butterfly Wall Decor 24/48 PCS 3D Butterflies Stickers for Party Decorations with Magnets(Blue 24)
Opseam$6.624.7★4,935 rev
Chuangdi 48 Pcs Blue Monarch Butterfly Decorations 3 Size Fake Butterflies Realistic Butterfly Craft Artificial Mariposas Wall Decor for Craft Wedding Home Birthday Party (3.2inch 4inch 4.7inch)
Chuangdi$9.824.8★839 rev
SAOROPEB 3D Butterfly Wall Decor 24 Pcs Double Layer Butterfly Decorations for Party Decorations Locker Decor Refrigerator Decal Reusable (Blue)
SAOROPEB$6.744.7★1,544 rev
SAOROPEB Butterfly Wall Stickers 48 Pcs 4 Styles 3 Sizes Metallic Paper Removable Navy Blue Art Deco Decor for Wall
SAOROPEB$8.434.6★24,027 rev
Crosize 48 Pcs Navy Blue Butterfly Decorations 4 Styles 3 Sizes Wall Decor 3D Butterfly Party Decorations Butterflies for Crafts Bouquet Cake Decorating Flower Arrangements
Crosize$6.064.7★1,092 rev
Newest
by launch date
Wolpark 30PCS Blue Butterfly Decorations Waterproof Butterfly Decorative Garden Stakes Artificial Butterflies for Flower Arrangements Outdoor Indoor Spring Garden Decor
Wolpark$8.1340 rev
Lerheedi 18 Pcs Large Butterfly Party Decoration 2 Sizes 3D Paper Blue Butterfly Wall Decor Hanging Butterflies for Birthday Baby Shower Wedding Decoration Paper Butterflies for Wall Decor
Lerheedi$24.6733 rev
Geelin 6 Pcs Large Gradient Blue Butterfly Decorations Mariposas Grandes para Decoracion Big Butterfly Party Decor 20 Inch 12 Inch 3D Silk Butterflies for Baby Shower Birthday Party Wedding Decor
Geelin$33.36150 rev
Phuryllic Butterfly Wall Decor 48pcs 3D Butterfly Stickers in 3 Sizes & 4 Styles for Balloon Arch & Cake Decorations Cute Decals for Girls Room & Birthday Party Blue
Phuryllic$8.8696 rev
ArsVenciik Real Blue Morpho Butterfly Taxidermy
ArsVenciik$78.5822 rev
Trending
90-day click momentumWolpark 30PCS Blue Butterfly Decorations Waterproof Butterfly Decorative Garden Stakes Artificial Butterflies for Flower Arrangements Outdoor Indoor Spring Garden Decor
Wolpark$8.134.3★
Lerheedi 18 Pcs Large Butterfly Party Decoration 2 Sizes 3D Paper Blue Butterfly Wall Decor Hanging Butterflies for Birthday Baby Shower Wedding Decoration Paper Butterflies for Wall Decor
Lerheedi$24.674.0★
Hipunk Butterfly Blue Jewelry Sets Birthstone Women 925 Sterling Silver June-Alexandrite Birth Stone Animal Butterflies Jewelry Sets/Earring/Ring/Bracelet Set Crystal Birthday Jewelry SS0003U
Hipunk$69.044.5★
Phuryllic Butterfly Wall Decor 48pcs 3D Butterfly Stickers in 3 Sizes & 4 Styles for Balloon Arch & Cake Decorations Cute Decals for Girls Room & Birthday Party Blue
Phuryllic$8.864.8★
Geelin 6 Pcs Large Gradient Blue Butterfly Decorations Mariposas Grandes para Decoracion Big Butterfly Party Decor 20 Inch 12 Inch 3D Silk Butterflies for Baby Shower Birthday Party Wedding Decor
Geelin$33.364.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +11.9% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Cute product”
“The color is perfect”
“Affordable”
“Fits her well”
“Very Pretty. with small magnets”
“Adheres well with glue dots”
“Was a gift”
“Beautiful very good durability”
“Very cute decor”
“they were easy to use”
What buyers complain about
“Bigger than expected”
“the process of attaching them is incredibly tedious”
“Cheaply made”
“They look very expensive”
“Someone clearly had a party then sent them back”
“The magnet doesnt have much power”
“As for application, the first one I used, I bent too much and it broke”
“Almost all of the blue on the butterfly have faded off just with regular handwashing”
“Its a semi-plastic material”