baby calendar first year with stickers
Skip itA small market ($62K/yr) — this niche doesn't clear our bar today.
Avg price
Great$16.21avg listing price — sweet spot $15–$100
Review moat
Great485.13avg incumbent reviews — the moat a new listing must climb
Price range
Good$8.31–$28.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Returns
Good3.0%return rate — above 6% kills the launch gate
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Brand share
Bad91%top-5 brand share — brand-locked demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-10.8%90-day search growth — must beat 0% to launch
Market size
Bad$62K$62K/yr · 92K searches
Competition
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.Brands
8 falling
Sellers
11
Top-5 brand share
91%
Open market
6%
- Bibi & Beau58%
- Monking12%
- CHUNNIN8%
- OKAMZIK8%
- BBSTARING5%
- WOODAMORE4%
- Open — no brand owns it (2 brands, 6%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Babys First Year Calendar with 100 Stickers - Pink Watercolor Design 1st Years Wall Calendar With Stickers Baby Tracker Baby Scrapbook for New Mom and Newborn Baby Girls
Bibi & Beau$18.954.7★53 rev
Babys First Year Memory & 1st Year Calendar with 100 Stickers | Babys First Year Calendar With Stickers & 1st Year Calendars Baby Tracker
Bibi & Beau$18.974.6★102 rev
Babys First Year Calendar with 100 Stickers - Woodland Animals 1st Years Wall Calendar With Stickers Baby Tracker Baby Scrapbook for New Mom and Newborn Boys & Girls
Bibi & Beau$18.964.7★36 rev
Babys First Year Memory & 1st Year Calendar with 100 Stickers | Babys First Year Calendar With Stickers & 1st Year Calendars Baby Tracker
Bibi & Beau$18.964.9★38 rev
Babys First Year Calendar with Stickers by Bright Day - 1st Year Tracker - Baby Memory Book for Girls to Document and Cherish Baby First Year Milestones - Milestone Keepsake for Baby Boy with Pocket
Monking$16.494.5★272 rev
Newest
by launch date
Eaasty Babys First Year Calendar with 102 Stickers Baby Memory Book 1st Years Milestone Calendar Babys First Year Scrapbook Nursery Wall Decoration for New Mom and Newborn Girls Boys (Forest)
Eaasty$16.085 rev
Babys First Year Calendar with Stickers Winnie Baby 1st Year Milestone Babys First-Year Tracker Pooh Wall-Calendar Keepsake Suit for Newborn Ultrasound Photo Baby Shower Guest Signatures
BBSTARING$16.958 rev
Babys First Year Calendar Memory Book with Milestone Stickers and Storage Pocket Baby Keepsake Tracker - 1st Year Tracker (dinosaur)
OKAMZIK$8.3149 rev
Babys First Year Calendar Memory Book with Milestone Stickers and Storage Pocket Baby Keepsake Tracker - 1st Year Tracker (animal)
OKAMZIK$10.2549 rev
WOODAMORE Baby Calendar First Year with Stickers - Wildflower Baby First Year Memory Book Babies Milestone Calendar Tracker Babies 1st Book Keepsake for Newborn Girl
WOODAMORE$13.9926 rev
Trending
90-day click momentumEaasty Babys First Year Calendar with 102 Stickers Baby Memory Book 1st Years Milestone Calendar Babys First Year Scrapbook Nursery Wall Decoration for New Mom and Newborn Girls Boys (Forest)
Eaasty$16.084.0★
Babys First Year Calendar with Stickers Winnie Baby 1st Year Milestone Babys First-Year Tracker Pooh Wall-Calendar Keepsake Suit for Newborn Ultrasound Photo Baby Shower Guest Signatures
BBSTARING$16.954.9★
Babys First Year Calendar Memory Book with Milestone Stickers and Storage Pocket Baby Keepsake Tracker - 1st Year Tracker (animal)
OKAMZIK$10.254.7★
Babys First Year Calendar with 100 Stickers - Woodland Animals 1st Years Wall Calendar With Stickers Baby Tracker Baby Scrapbook for New Mom and Newborn Boys & Girls
Bibi & Beau$18.964.7★
Babys First Year Memory & 1st Year Calendar with 100 Stickers | Babys First Year Calendar With Stickers & 1st Year Calendars Baby Tracker
Bibi & Beau$18.964.9★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -10.8% search growth over the last 90 days.Peak months: Aug · busiest ÷ quietest = 1.7×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Beautiful quality”
“Easy to use”
“Helps to track important moments in fun and quick way”
“It was even better then expected”
“Plenty of room for pictures”
“exactly the colors”
“Great value for the money”
“The art is so cute”
“The monthly prompts are nice”
“The book is beautiful and the pages and covers are thick, making them more sturdy and less likely to tear”
What buyers complain about
“The stickers are mediocre”
“I did expect it to slightly bigger”
“The pages are thick”
“Not enough photo space”
“Not worth the money”
“we are gettin a tad tired of EVERYTHING being PINK”