baby bowls and spoons
Skip itSoft demand (-13.8% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$20.07avg listing price — sweet spot $15–$100
Returns
Great1.6%return rate — above 6% kills the launch gate
Competition
Great33%top-5 click share — an open shelf
Price range
Great$4.03–$73.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good67%top-5 brand share — brands hold most of the demand
Review moat
Okay2,478.85avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Market size
Okay$107K$107K/yr · 205K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-13.8%90-day search growth — must beat 0% to launch
Competition
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.Brands
21 falling
Sellers
34
Top-5 brand share
67%
Open market
28%
- PandaEar20%
- Eascrozn20%
- o'doe11%
- JELLDJK8%
- Hepotk8%
- Munchkin5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 52 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Eascrozn Silicone Baby Feeding Set 3 Pack Baby Bowls with Suction and 3 Pack Baby Spoons for Babies Toddlers Kids BPA Free Baby Utensils Feeding Supplies Microwave and Dishwasher Safe
Eascrozn$8.924.7★1,329 rev
PandaEar 3 Pack Silicone Suction Baby Bowls & 3 Baby Feeding Spoons | Non-Slip Stay Put Bowls & Soft Silicone First Stage Spoons for Toddlers BPA-Free Baby Led Weaning Set (Pink Rose Linen)
PandaEar$9.384.7★997 rev
Odoe Baby Weaning Set 15 Pcs Silicone Baby Feeding Set with Suction Plate Bowl Bib Sippy Cup Fruit Feeder & Freezer Tray Baby Plates and Bowls Set for 3M+ | BPA-Free Baby Dishes & Utensils
o'doe$26.754.8★1,058 rev
Munchkin Love-a-Bowls 10 Piece Baby Feeding Set Includes Bowls with Lids and Spoons Multicolor
Munchkin$6.274.8★18,021 rev
JELLDJK Silicone Baby Feeding Set 9 Pcs Spill-Proof Suction Plate Bowl Bib Silicone spoon&forks Wooden Spoons&forks Training cup with straw and Sippy Cup Baby Eating Utensils (Green)
JELLDJK$17.644.6★253 rev
Newest
by launch date
13 PCS Baby Feeding Set Green
Hepotk$21.8832 rev
DRKIO 8-Piece Silicone Baby Spoons - Infant Spoons First Stage Self Feeding Baby Led Weaning Supplies Toddler Training Utensils Soft Chewable-Tip Bendable BPA-Free Dishwasher Safe Boil-proof
DRKIO$7.29173 rev
JELLDJK Silicone Baby Feeding Set 9 Pcs Spill-Proof Suction Plate Bowl Bib Silicone spoon&forks Wooden Spoons&forks Training cup with straw and Sippy Cup Baby Eating Utensils (Green)
JELLDJK$17.64253 rev
JELLDJK Silicone Baby Feeding Set 9 Pcs Spill-Proof Suction Plate Bowl Bib Silicone spoon&forks Wooden Spoons&forks Training cup with straw and Sippy Cup Baby Eating Utensils (Beige)
JELLDJK$17.40253 rev
JELLDJK 24 PCS Silicone Baby Feeding Set Baby Led Weaning Supplies Includes Suction Bowls and Divided Plates Adjustable Silicone Bib Spoons&forks Training cup with straw (Green+Brown+Beige)
JELLDJK$36.46110 rev
Trending
90-day click momentum13 PCS Baby Feeding Set Green
Hepotk$21.884.9★
Dr. Browns Designed to Nourish Soft-Tip Toddler Feeding Spoons 6 Pack Assorted Set (Colors May Vary)
Dr. Brown's$4.034.8★
13 Pack Silicone Baby Feeding Set BPA-Free Stainless Steel Toddler Feeding Supplies Include Suction Plates Baby Bowls Silicone Fork & Spoon and More First Stage Baby Dish Set - 6+ Months
Hepotk$28.624.7★
JELLDJK Silicone Baby Feeding Set 9 Pcs Spill-Proof Suction Plate Bowl Bib Silicone spoon&forks Wooden Spoons&forks Training cup with straw and Sippy Cup Baby Eating Utensils (Green)
JELLDJK$17.644.6★
DRKIO 8-Piece Silicone Baby Spoons - Infant Spoons First Stage Self Feeding Baby Led Weaning Supplies Toddler Training Utensils Soft Chewable-Tip Bendable BPA-Free Dishwasher Safe Boil-proof
DRKIO$7.294.9★
Demand & seasonality
Weekly Amazon search volume, last 81 weeks — -13.8% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“The bowls are good quality”
“easy to wash”
“easy to handle”
“Great deal”
“Good fit”
“Great baby spoons”
“Colors are vibrant”
“the material is durable”
“Description is accurate”
“Super soft silicone”
What buyers complain about
“Doesnt stick”
“is lacking quality control”
“short for my baby”
“Broke 3 Times”
“Horrible chemical smell”
“Doesnt work”
“Leaking”
“Colors are very drab”
“Bib is very hard to fasten”
“received it being dirty”