avent natural nipples 0
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible16.7%search→purchase rate — share of searches ending in a sale
Avg price
Good$13.19avg listing price — sweet spot $15–$100
Market size
Good$380K$380K/yr · 173K searches
Returns
Okay3.3%return rate — above 6% kills the launch gate
Review moat
Okay3,344avg incumbent reviews — the moat a new listing must climb
Growth
Bad-9.7%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad97%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$12.42–$13.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 falling
Sellers
14
Top-5 brand share
100%
Open market
0%
- Philips Avent97%
- Dr. Brown's3%
- Open — no brand owns it (0%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Philips Avent Natural Response Nipple Slow Flow (Flow 2) 4-Pack SCY962/44
Philips Avent$13.544.8★4,069 rev
Philips Avent Anti-Colic Nipples - Flow 2 4-Pack SCY762/44
Philips Avent$13.574.7★1,207 rev
Philips Avent Natural First Flow Nipple 4 Pack SCF657/43
Philips Avent$12.424.7★6,511 rev
Philips Avent Anti-Colic Nipples - Flow 1 4-Pack SCY761/44
Philips Avent$13.044.7★1,207 rev
Philips Avent Natural Response Nipples Medium Flow (Flow 3) 4-Pack SCY963/44
Philips Avent$13.144.8★4,069 rev
Newest
by launch datePhilips Avent Natural Response Nipple Slow Flow (Flow 2) 4-Pack SCY962/44
Philips Avent$13.544,069 rev
Philips Avent Anti-Colic Nipples - Flow 2 4-Pack SCY762/44
Philips Avent$13.571,207 rev
Philips Avent Anti-Colic Nipples - Flow 1 4-Pack SCY761/44
Philips Avent$13.041,207 rev
Philips Avent Natural Response Nipples Medium Flow (Flow 3) 4-Pack SCY963/44
Philips Avent$13.144,069 rev
Philips Avent Natural First Flow Nipple 4 Pack SCF657/43
Philips Avent$12.426,511 rev
Trending
90-day click momentumPhilips Avent Anti-Colic Nipples - Flow 2 4-Pack SCY762/44
Philips Avent$13.574.7★
Philips Avent Natural Response Nipple Slow Flow (Flow 2) 4-Pack SCY962/44
Philips Avent$13.544.8★
Philips Avent Anti-Colic Nipples - Flow 1 4-Pack SCY761/44
Philips Avent$13.044.7★
Philips Avent Natural First Flow Nipple 4 Pack SCF657/43
Philips Avent$12.424.7★
Philips Avent Natural Response Nipples Medium Flow (Flow 3) 4-Pack SCY963/44
Philips Avent$13.144.8★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -9.7% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent quality baby bottles”
“These fit the Avent bottles perfectly”
“theres no leakage”
“Does the job”
“Better flow for breastfed babes”
“Feeding time is much more comfortable without spitting afterwards”
“Easy to clean”
“Worth your money”
“Use: Easy to use daily”
“Super complete and is of good quality perfect for a good baby grip and comfort”
What buyers complain about
“Leaked”
“Too expensive”
“They are the wrong size nipple for these bottles”
“Lies”
“Ended up going a different route since these dont pass the triangle test”
“So it is not a good nipple for breastfeeding mothers”
“didnt feel comfortable using them”
“I can't even use them”
“One of them were already used”
“Bad quality”