white rags
Skip it51/100a small market ($505K/yr) — white rags doesn't clear our bar today.
Market/yr
$505K
Growth (1y)
+125.1%
Products
21
Brands
14
was 11 a year ago
Sellers
19
Price range
$3.34–$36.57
Returns
1.0%
Rating
4.4★
Skip it
Scored 51/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 104 weeks — +125.1% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.Peak months: May, Jun · busiest ÷ quietest = 1.9×
Competition
- HOMEXCEL50%
- MR.SIGA11%
- AIDEA11%
- Amazon Basics7%
- Utopia Towels3%
- Avalon Towels3%
- Other (8 brands)15%
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them. 14 brands and 19 sellers compete here.
Brands
14 rising
was 11 a year ago
Sellers
19
Top 5 brand share
82%
Product shelf
All 21 tracked products in this niche.
HOMEXCEL White Microfiber Cleaning Cloth 12 Pack Premium Microfiber Towels for Cars Lint Free Scratch-Free Highly Absorbent Reusable Cleaning Rags for Car Household Kitchen Window 11.5X11.5
HOMEXCEL
$9.164.5★47,515 reviews
MR.SIGA Microfiber Cleaning Cloth All-Purpose Microfiber Towels Streak Free Cleaning Rags Pack of 12 White Size 32 x 32 cm(12.6 x 12.6 inch)
MR.SIGA
$16.574.7★103,845 reviews
HOMEXCEL White Microfiber Cleaning Cloth 24 Pack Cleaning Towels for Kitchen Lint Free Scratch-Free Highly Absorbent and Reusable Cleaning Rags for House Window and Glass Cars 11.5 X11.5 inch
HOMEXCEL
$10.554.5★47,515 reviews
HOMEXCEL White Microfiber Cleaning Cloth 12 Pack 12.5 x 12.5 inch Microfiber Towels for Cars Ultra Absorbent Car Washing Cloth Lint Free Streak Free Cleaning Rags for Car Kitchen and Window
HOMEXCEL
$6.484.5★10,300 reviews
AIDEA Microfiber Cleaning Cloth White 50PK Cleaning Rags Lint Free Microfiber Towels Kitchen Towels Dusting Cloth Wash Cloths Dish Rags White 12x 12
AIDEA
$16.804.5★44,313 reviews
Amazon Basics Fast Drying Cotton Washcloths for Bathroom Machine Washable Soft and Highly Absorbent 12 x 12 in White 24-Pack
Amazon Basics
$18.234.6★74,956 reviews
HOMEXCEL White Microfiber Cleaning Cloth 8 Pack Cleaning Towels for Kitchen Lint Free Scratch-Free Highly Absorbent and Reusable Cleaning Rags for House Window and Glass Cars 11.5 X11.5 inch
HOMEXCEL
$6.794.5★47,515 reviews
Utopia Towels 24 Pack Cotton Washcloths Set 100% Ring Spun Cotton Premium Quality Flannel Face Cloths Highly Absorbent and Soft Feel Fingertip Towels White
Utopia Towels
$19.314.6★72,124 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Quality product reasonably priced”
“Soft and absorbent”
“Perfect for cleaning”
“Great Deal”
“easily washable”
“Great absorbency”
“Thick and durable”
“Good thick towels”
“Liked the size”
“As advertised”
What buyers complain about
“Not very thick”
“Bad quality”
“The material they are made of feels weird”
“Not at all absorbent”
“DO NOT BUY THESE WASH CLOTHS”
“Not uniform it cut shape or size”
“WHY SO DIRTY”
“Too thin”
“It falls apart”
“NOT AS ADVERTISED”
Top return reasons
- Size-Overall26%
- Thin16%
- Material Quality12%
- Quality-Overall9%
- Advertised Vs Actual Product7%
- Value For Money5%
- Thickness4%
- Cleaning Modes2%
- Wet Cleaning2%
- Washability2%