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white car paint touch up

Skip it44/100

a small market ($190K/yr) — white car paint touch up doesn't clear our bar today.

Market/yr

$190K

Growth (1y)

+122.7%

Products

16

Brands

13

was 11 a year ago

Sellers

37

Price range

$5.17–$36.51

Returns

1.5%

Rating

4.3★

44/100

Skip it

Scored 44/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
10
×0.30
Growth
68
×0.30
Competition
27
×0.20
Quality gap
62
×0.10
Returns
88
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +122.7% year over year.
5K2KSpike '24Spike '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Apr, May, Oct · busiest ÷ quietest = 2.7×

Competition

23%Rust-Oleum
  • Rust-Oleum23%
  • SYOAUTO22%
  • xdotoar19%
  • FMFFMF8%
  • Galitoon5%
  • Dupli-Color5%
  • Other (7 brands)18%

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack. 13 brands and 37 sellers compete here.

Brands

13 rising

was 11 a year ago

Sellers

37

Top 5 brand share

77%

#ProductBrandPriceRatingReviewsClick shareTrend

Product shelf

All 16 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Paint Quality19%

“Good touch-up paint pe”

Ease Of Use16%

“Easy to use”

Scratch Resistance10%

“Works well on minor scratches”

Value For Money8%

“Totally worth it”

Color7%

“The color is perfect”

Quality-Overall6%

“the results were better than expected”

Advertised Vs Actual Product5%

“As advertised”

Efficiency4%

“Works well”

Moist/Dry2%

“It dries quickly and leaves a clean, shiny finish”

Rusts/Corrodes2%

“It didnt just cover the rust—it helped prevent further rusting”

What buyers complain about

Paint Quality26%

“small paint chips”

Color20%

“Color not match”

Functionality-Overall6%

“Did not work”

Thickness5%

“It was thick”

Leak-Proof4%

“It also spilled in my parking space”

Value For Money4%

“It's kinda expensive”

Spray/Flow3%

“Do not spray close”

Advertised Vs Actual Product3%

“It didnt match as it says”

Ease Of Cleaning2%

“then its harder to clean up”

Size-Overall2%

“Doesnt match”

Top return reasons

  • Color38%
  • Paint Quality31%
  • Display Colors8%
  • Functionality-Overall5%
  • Advertised Vs Actual Product5%
  • Size-Overall2%
  • Leak-Proof2%
  • Value For Money2%
  • Compatibility-Overall1%
  • Quality-Overall1%

Data scraped July 9, 2026 · Marketplace baseline: 4.4★ avg rating · $22.71 median price · 2.2% median returns across 13,812 tracked niches.