trunk latch
Worth a lookShows a sweet-spot price point ($21.09 avg), but soft demand (-13.6% this quarter) keeps it on the watch list.
Avg price
Great$21.09avg listing price — sweet spot $15–$100
Price range
Great$6.36–$58.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Returns
Good2.5%return rate — above 6% kills the launch gate
Brand share
Good68%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,959.02avg incumbent reviews — the moat a new listing must climb
Market size
Bad$84K$84K/yr · 111K searches
Growth
Bad-13.6%90-day search growth — must beat 0% to launch
Competition
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
29 falling
Sellers
51
Top-5 brand share
68%
Open market
29%
- A-Premium40%
- Blycorul19%
- ApplianPar4%
- NewYall3%
- TVM TRAVERMAN3%
- HZEL3%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 52 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
A-Premium Trunk Latch Lock Actuator for Chevrolet Chevy Impala Cruze Malibu Sonic Corvette Camaro & Buick Regal Lacrosse Cascada Verano Allure & Cadillac CTS ATS XTS ELR 13501988 99905279
A-Premium$19.924.6★456 rev
A-Premium Trunk Latch Compatible with Chrysler 300 2005-2018 200 2011-2014 & Dodge Charger 2006-2018 Avenger 2008-2014 Challenger 2008-2018 Dart 2013-2016 Rear Tailgate Lock Latch Actuator
A-Premium$20.114.6★332 rev
Blycorul Rear Trunk Latch Actuator Compatible with 2007-2011 Toyota Camry Rear Tailgate Hatch Lock Actuator Replaces 64600-06010 931-860
Blycorul$19.594.6★88 rev
Blycorul Rear Trunk Latch Actuator Compatible with 2006-2018 Dodge 2005-2018 Chrysler Rear Tailgate Hatch Lock Actuator Replaces 931-714 5056244AA
Blycorul$19.264.6★52 rev
Blycorul Rear Trunk Latch Actuator Compatible with 2016-2020 Kia Optima Rear Tailgate Hatch Lock Actuator Replaces 81230-D4000 81230D4000
Blycorul$17.484.8★80 rev
Newest
by launch date
SWQS Hatch Button Trunk Latch Trunk Lid Release Opener Switch Button for Subaru Crosstrek 2016-2017 Impreza 2012-2016 XV Crosstrek 2013-2015 Rear Liftgate Switches Buttons Replace #63270-FJ000
SWQS$8.9530 rev
Liftgate Trunk Lock Actuator FA1Z-7443150-B Compatible for Ford Edge 2015-2022 Escape 2017-2019 Expedition 2018-2022 & Lincoln Navigator 2018-2022 MKX 2016-2018
TVM TRAVERMAN$39.315 rev
HZEL Car Hatch Release Button Trunk Latch with Camera Vehicle Rear Trunk Hatch Lock Release Switch Button Tailgate Latch Replaces OEM#81260-2V010 Compatible with 2012-2017 V-eloster
HZEL$6.361 rev
Trunk Latch Lock Actuator Replaces 931-714 5056244AA 5056244AB
Yinlowa$18.563,976 rev
HESUNHE Tailgate Lock Trunk Latch Actuator Motor Replacement for 2005-2018 Chrysler 300 2006-2018 Dodge Charger Replace # 5056244AA
HESUNHE$18.551 rev
Trending
90-day click momentumTrunk Latch Lock Actuator Replaces 931-714 5056244AA 5056244AB
Yinlowa$18.564.4★
ZHEGE Combination Lock Gym Locker Lock 4 Digit Combination Padlock (Pink)
ZHEGE$7.004.5★
HESUNHE Tailgate Lock Trunk Latch Actuator Motor Replacement for 2005-2018 Chrysler 300 2006-2018 Dodge Charger Replace # 5056244AA
HESUNHE$18.553.0★
Silscvtt Rear Trunk Latch Lock Lid Lock Tailgate Liftgate Actuator Replacement for Honda Civic 4 Door LX Trunk Latch Manual Lock 2006-2011 Replace 74851-SNA-A12 74851-SNA-A11
Silscvtt$19.034.4★
E-TING 6Pack Toggle Clamp Latch 100KG 220LBS Holding Capacity 4001Pull Adjustable Quick Release Hasp Clamps Black Metal Toggle Latch Catch Set for Smoker Cabinet Boxes Case Trunk Jig
E-TING$8.204.5★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -13.6% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to lock”
“Excellent product”
“Fit great”
“Easy to use”
“Easy Installation”
“Best price”
“Exactly as described”
“Worked for me”
“Sturdy and reliable”
“Easy to use and very durable”
What buyers complain about
“Defective Lock”
“Does not fit”
“It stopped working”
“They can be broken by”
“Cheap junk”
“it just didn't fit my car”
“I didnt know assembly was required”
“Able to find part”
“The directions make no sense”
“It did not fit as described”