tires 245/45 18
Skip itPrices mostly outside the sweet spot ($71.91–$375.85) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Review moat
Good1,032.37avg incumbent reviews — the moat a new listing must climb
Market size
Good$445K$445K/yr · 156K searches
Brand share
Good74%top-5 brand share — brands hold most of the demand
Avg price
Okay$202.71avg listing price — sweet spot $15–$100
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Growth
Okay+7.1%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Price range
Bad$71.91–$375.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.Brands
15 falling
Sellers
32
Top-5 brand share
74%
Open market
21%
- Fullway26%
- Lexani22%
- Aplus9%
- Goodyear9%
- Landspider8%
- Ironman4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Lexani LXUHP-207 245/45ZR18 100W XL All Season Performance Tire
Lexani$80.824.5★2,771 rev
Fullway HP108 All-Season Truck/SUV High Performance Radial Tire-245/45R18 245/45ZR18 245/45/18 245/45-18 100W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA
Fullway$82.024.5★13,514 rev
Set of 2 (TWO) Fullway HP108 All-Season Truck/SUV High Performance Radial Tires-245/45R18 245/45ZR18 245/45/18 245/45-18 100W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA
Fullway$162.904.6★478 rev
Set of 4 (FOUR) Landspider Citytraxx H/P All-Season Truck/SUV High Performance Radial Tires-245/45R18 245/45ZR18 245/45/18 245/45-18 100W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA
Landspider$321.214.5★84 rev
Goodyear Eagle RS-A Radial Tire - 245/45R18 96VR
Goodyear$130.514.7★464 rev
Newest
by launch date
Barkley Trackstar UHP 245/45R18 100W XL All Season Tire UTQG 540AA / 50K Miles Warranty
Barkley$78.5613 rev
Set of 4 (FOUR) Aplus PRO Racing All Season Truck/SUV High Performance Radial Tires-245/45R18 245/45ZR18 245/45/18 245/45-18 100W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA
Aplus$307.230 rev
Accelera Iota EVT Truck/SUV All-Season High Performance Radial Tire-245/45R18 245/45ZR18 245/45/18 245/45-18 100Y Load Range XL 4-Ply BSW Black Side Wall UTQG 320AA
Accelera$78.2499 rev
Aplus Pro Racing 245/45ZR18 100W XL Racing Tire
Aplus$71.91269 rev
Set of 4 (Four) Travelstar UN33 245/45R18 100W XL High Performance All Season Passenger Tire 245/45/18 HP Radial Mud Snow Car Tires -Includes Three-year Road Hazard Warranty (Tire Only)
TRAVELSTAR$369.661,027 rev
Trending
90-day click momentum
Set of 4 (FOUR) Forceum Octa All-Season Truck/SUV Performance Radial Tires-245/45R18 245/45ZR18 245/45/18 245/45-18 100Y Load Range XL 4-Ply BSW Black Side Wall UTQG 400AA
Forceum$312.194.2★
Barkley Trackstar UHP 245/45R18 100W XL All Season Tire UTQG 540AA / 50K Miles Warranty
Barkley$78.564.9★
Set of 4 (FOUR) Aplus PRO Racing All Season Truck/SUV High Performance Radial Tires-245/45R18 245/45ZR18 245/45/18 245/45-18 100W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA
Aplus$307.230.0★
Continental ProContact TX All Season Radial Tire 245/45R18 96H
Continental$195.404.7★
Aplus Pro Racing 245/45ZR18 100W XL Racing Tire
Aplus$71.914.6★
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — +7.1% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality tires”
“Good tires”
“Great value for the price”
“nice grip on the road”
“Correct item”
“dry traction is awesome compared to the Walmart Goodyears”
“They work perfectly durable not cheap looking”
“They fit my 2019 E300 Benz perfectly”
What buyers complain about
“Cheap, no good”
“Didnt last me a month smh Im in the middle of the road rn waiting on the tow truck”
“Was thinking the reviewer who mentioned smell was picky”
“A different look”