tesla model 3 air filter
Launch itA $945K/yr market growing +70.1% this quarter with returns at 1.8% — clears our launch bar.
Conversion
Incredible12.5%search→purchase rate — share of searches ending in a sale
Avg price
Great$21.72avg listing price — sweet spot $15–$100
Price range
Great$13.08–$42.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+70.1%90-day search growth — must beat 0% to launch
Returns
Great1.8%return rate — above 6% kills the launch gate
Market size
Great$945K$945K/yr · 349K searches
Brand share
Good67%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,895.27avg incumbent reviews — the moat a new listing must climb
Competition
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.Brands
15 falling
Sellers
20
Top-5 brand share
67%
Open market
28%
- Carory22%
- Reilauto20%
- Sezfom10%
- XTechnor9%
- EPAuto6%
- CYBERBEANS5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
2PCS Cabin Air Filter with Activated Carbon for Tesla Model 3 (2017-2026) Model Y (2020-2026) OE# 1107681-00-A CF12774 XC11952C
Carory$16.444.5★30 rev
Reilauto Tesla Model 3 Model Y Cabin Air Filter Accessories 2 Pack H13 HEPA Filter Replacement with Premium Activated Carbon 4-Stage Filtrtion Structure (2016-2025)
Reilauto$19.104.4★253 rev
SEZFOM HEPA Cabin Air Filter for Tesla Model 3 Model Y (2016-2026) with Activated Carbon(2-pack) Dual layer Air Filter Replacement
Sezfom$22.634.6★546 rev
XTechnor HEPA Air Filter for Model Y Model 3 2016-2026 2 Pack Cabin Air Filter with Activated Carbon for 2024/2025/2026 Juniper Highland Upgraded Version
XTechnor$42.584.5★2,306 rev
EPAuto CP681 (1107681-00-A) Premium HVAC Cabin Air Filter with Activated Carbon Replacement for Tesla Model 3 (2017-2026) Model Y (2020-2026)
EPAuto$13.084.6★1,004 rev
Newest
by launch date
Model 3 Model Y Cabin Air Filter Accessories for Tesla Model 3/Y 2016-2024/2025/2026 Including Juniper Highland Series 3-in-1 Filtration System True HEPA & Activated Carbon 2 Pack
ADDUBEAU$17.9585 rev
for Tesla Model 3/Y Cabin Air Filter 2 Pack 4-Layer HEPA 99.5% Filtration Exact Fit 2016-2026 Model 3/2020-2026 Model Y Humidity-Resistant & Durable with Removal Tool
Ridering$22.1133 rev
Tesla Model 3 Model Y Cabin Air Filter Replacement Accessories 2 Pack H13 HEPA Premium Activated Carbon Air Filter for Tesla Model 3/Y (2016-2025) 4-Stage Filtrtion
Cabiclean$18.4472 rev
2PCS Cabin Air Filter with Activated Carbon for Tesla Model 3 (2017-2026) Model Y (2020-2026) OE# 1107681-00-A CF12774 XC11952C
Carory$16.4430 rev
Reilauto Tesla Model 3 Model Y Cabin Air Filter Accessories 2 Pack H13 HEPA Filter Replacement with Premium Activated Carbon 4-Stage Filtrtion Structure (2016-2025)
Reilauto$19.10253 rev
Trending
90-day click momentumfor Tesla Model 3/Y Cabin Air Filter 2 Pack 4-Layer HEPA 99.5% Filtration Exact Fit 2016-2026 Model 3/2020-2026 Model Y Humidity-Resistant & Durable with Removal Tool
Ridering$22.114.6★
Model 3 Model Y Cabin Air Filter Accessories for Tesla Model 3/Y 2016-2024/2025/2026 Including Juniper Highland Series 3-in-1 Filtration System True HEPA & Activated Carbon 2 Pack
ADDUBEAU$17.954.5★
2PCS Cabin Air Filter with Activated Carbon for Tesla Model 3 (2017-2026) Model Y (2020-2026) OE# 1107681-00-A CF12774 XC11952C
Carory$16.444.5★
CYBERBEANS Air Conditional Replacement with Activated Carbon for Tesla Model 3 Model Y HEPA Cabin Air Filter Accessories 2016-2024/2025/2026 Juniper Highland Upgraded Version(2 Pack)
CYBERBEANS$20.064.5★
Tesla Model 3 Model Y Cabin Air Filter Replacement Accessories 2 Pack H13 HEPA Premium Activated Carbon Air Filter for Tesla Model 3/Y (2016-2025) 4-Stage Filtrtion
Cabiclean$18.444.3★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +70.1% search growth over the last 90 days.Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 2.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Fit perfect”
“Great quality filter”
“Build quality feels solid”
“East to install”
“worth the money”
“it actually helped with the smell”
“Very Convenient”
“As advertised”
“Good quality & clear install instructions”
“works well”
What buyers complain about
“Exhaust odor gets through”
“overall not a good filter”
“installation is a bit tricky”
“Cheap and poor build quality”
“though it requires a little bit of flexibility”
“Did Not Fit, Cannot Recommend”
“I was afraid I might break something”
“instructions are bad”
“This is false advertising”
“Thin and flimsy compared to OEM”