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shurflo 2088-422-144

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A concentrated shelf (top 5 take 88% of clicks) — this niche doesn't clear our bar today.

Market size 19Growth 91Conversion 62Competition 10Returns 56Price range 53Avg price 82Brand share 10Review moat 60Quality gap 50

Growth

Great+101.1%

90-day search growth — must beat 0% to launch

Avg price

Great$80.54

avg listing price — sweet spot $15–$100

Conversion

Good5.4%

search→purchase rate — share of searches ending in a sale

Review moat

Good1,088.3

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.8%

return rate — above 6% kills the launch gate

Price range

Good$43.09–$150.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad$77K

$77K/yr · 18K searches

Competition

Bad88%

top-5 click share — a locked-up shelf

Brand share

Bad96%

top-5 brand share — brand-locked demand

Competition

The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 rising

Sellers

35

Top-5 brand share

96%

Open market

2%

  • SHURFLO46%
  • Generic21%
  • Ebusin18%
  • TWERE7%
  • Elyaspedy3%
  • zixixvan2%
  • Open — no brand owns it (1 brand, 2%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$8K20%$15K30%$23K40%$31K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +101.1% search growth over the last 90 days.
700500Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jul, Aug · busiest ÷ quietest = 2.8×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Assembly/Installation21%

“Easy installation”

Size-Overall13%

“Exact fit”

Pressure10%

“has very good pressure”

Noise Level9%

“Easy to plumb quiet”

Value For Money9%

“I also like the price very affordable”

Quality-Overall8%

“the Ecoworthy appears to be just as reliable”

Advertised Vs Actual Product7%

“it worked as advertised”

Efficiency5%

“This new pump is working well”

Ease Of Use4%

“EASY PEASY”

Leak-Proof3%

“There were no leaks”

What buyers complain about

Durability32%

“failed soon after”

Leak-Proof16%

“Temperamental and leaky”

Noise Level11%

“Very loud”

Functionality-Overall11%

“Didnt work”

Size-Overall5%

“it would no longer fit without modification of the plumbing”

Material Quality5%

“then it breaks because of cheap material”

Heating3%

“when it overheated and died”

Pressure3%

“The pressure switch went bad”

Value For Money3%

“Not worth the money”

Advertised Vs Actual Product3%

“The threads on this pump are advertised as 1/2 NPT - they are not”

Top return reasons

Functionality-Overall18%
Defective Material/Parts14%
Size-Overall9%
Leak-Proof8%
Compatibility-Overall7%
Product Condition6%
Value For Money5%
Noise Level4%
Connectivity-Overall4%
Durability3%