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ph neutral soap

Skip it37/100

a concentrated shelf (top 5 take 88% of clicks) — ph neutral soap doesn't clear our bar today.

Market/yr

$148K

Growth (1y)

+161.3%

Products

9

Brands

5

was 6 a year ago

Sellers

50

Price range

$3.52–$36.25

Returns

0.2%

Rating

4.7★

37/100

Skip it

Scored 37/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
7
×0.30
Growth
72
×0.30
Competition
3
×0.20
Quality gap
24
×0.10
Returns
99
×0.10

Demand

Weekly Amazon search volume, last 44 weeks — +161.3% year over year.
7K4KSpike '25Black Friday '25Sep '25Oct '25Dec '25Feb '26Mar '26May '26

Competition

55%Grisi
  • Grisi55%
  • 3D29%
  • ANDREW LESSMAN9%
  • Dove4%
  • Dr. Bronner's4%

The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack. 5 brands and 50 sellers compete here.

Brands

5 falling

was 6 a year ago

Sellers

50

Top 5 brand share

100%

Product shelf

All 9 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall12%

“Excellent product”

Soft Feel10%

“Skin feels so soft”

Smell10%

“Strong fragrance added”

Cleansing9%

“Clean and fresh”

Value For Money8%

“Good price”

Lather7%

“Rich lather”

Allergies6%

“Allergy friendly”

Ease Of Cleaning6%

“Cleans great”

Suitability Dry Skin5%

“Does not dry out skin”

Moist/Dry5%

“Moisturizing my skin”

What buyers complain about

Smell24%

“Not fragrance free”

Allergies10%

“Caused an allergic reaction”

Sensitivity-Overall6%

“Burns like fire”

Value For Money5%

“expensive”

Moist/Dry4%

“Very Drying”

Size-Overall4%

“The bars should of been a little bigger”

Suitability Dry Skin4%

“It was too dry for my sensitive skin”

Skin Health3%

“My skin is so sensitive”

Advertised Vs Actual Product2%

“This\nProduct does not work as advertised”

Oily/Greasy2%

“Too many skin sensitive soaps leave behind a greasy, sticky residue”

Top return reasons

  • Smell41%
  • Value For Money20%
  • Advertised Vs Actual Product7%
  • Size-Overall6%
  • Defective Material/Parts3%
  • Sensitivity-Overall3%
  • Leak-Proof2%
  • Ingredients-Overall2%
  • Moist/Dry2%
  • Functionality-Overall2%

Data scraped July 8, 2026 · Marketplace baseline: 4.4★ avg rating · $22.65 median price · 2.2% median returns across 14,265 tracked niches.