mazda cx5 cabin air filter
Skip itA concentrated shelf (top 5 take 87% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 6% kills the launch gate
Conversion
Incredible13.1%search→purchase rate — share of searches ending in a sale
Avg price
Great$16.92avg listing price — sweet spot $15–$100
Price range
Good$8.95–$28.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+18.8%90-day search growth — must beat 0% to launch
Market size
Okay$198K$198K/yr · 89K searches
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad8,773.22avg incumbent reviews — the moat a new listing must climb
Competition
Bad87%top-5 click share — a locked-up shelf
Competition
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.Brands
9 rising
Sellers
17
Top-5 brand share
87%
Open market
9%
- EPAuto53%
- Puroma15%
- Femota7%
- Bosch7%
- COCOAUTO5%
- ryvclim4%
- Open — no brand owns it (3 brands, 9%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
EPAuto CPJ6X (KD45-61-J6X) Cabin Air Filter includes Activated Carbon Replacement for Mazda 3 (2014-2018) Mazda 6 (2014-2021) CX-5 (2013-2025)
EPAuto$12.644.8★8,081 rev
Puroma Cabin Air Filter with Activated Carbon Replacement for CF11811 CPJ6X CAF1907P CAF1907C CU24009 Compatible with Mazda 3 Mazda 6 CX-5 MP11-1K-D45 KD45-61-J6X KR11-61-J6X
Puroma$9.794.7★3,189 rev
Femota Tested MERV 13 Cabin Air Filter with Activated Carbon CF11811 for Mazda 3 (2014-2018) Mazda 6 (2014-2021) Mazda CX5 (2013-2025).
Femota$8.954.8★337 rev
BOSCH 6080C HEPA Cabin Air Filter - Compatible with Select Mazda 3 3 Sport 6 CX-5
Bosch$16.384.6★1,591 rev
COCOAUTO Cabin Engine Air Filter Kit for CX-5 2013-2024 2.0L 2.5L (Not for Turbo) Mazda 3 2014-2018 Mazda 6 2014-2021 2.5L | Naturally Aspirated Only Not for Turbo | Replaces PE07133A0A KD4561J6X
COCOAUTO$27.654.7★187 rev
Newest
by launch date
VASHEN CF11811 Cabin Air Filter for Mazda CX-5 2013-2025 Mazda 6 2014-2021 Mazda 3 2014-2018 SkyBlue High-Efficiency Media
VASHEN$9.8019 rev
Ryvclim Engine Air Filter & Cabin Air Filter Combo Fits Mazda CX-5 2013-2025 2.0L/2.5L (Not for Turbo) Mazda 3 2014-2018 Mazda 6 2014-2021 2.5L (Not for Turbo) - CF11811 & CA11259
ryvclim$23.9361 rev
SERVKITOUR Engine cabin Air Filter Set for CX-5 (2013-2024) 2.0L/2.5L Gas Naturally Aspirated (NOT TURBO) for Mazda 3 (2014-18) for Mazda 6 (2014-21) 2.5L Not Turbo KD4561J6X PE07133A0A
SERVKITOUR$28.28132 rev
COCOAUTO Cabin Engine Air Filter Kit for CX-5 2013-2024 2.0L 2.5L (Not for Turbo) Mazda 3 2014-2018 Mazda 6 2014-2021 2.5L | Naturally Aspirated Only Not for Turbo | Replaces PE07133A0A KD4561J6X
COCOAUTO$27.65187 rev
Puroma Cabin Air Filter with Activated Carbon Replacement for CF11811 CPJ6X CAF1907P CAF1907C CU24009 Compatible with Mazda 3 Mazda 6 CX-5 MP11-1K-D45 KD45-61-J6X KR11-61-J6X
Puroma$9.793,189 rev
Trending
90-day click momentumRyvclim Engine Air Filter & Cabin Air Filter Combo Fits Mazda CX-5 2013-2025 2.0L/2.5L (Not for Turbo) Mazda 3 2014-2018 Mazda 6 2014-2021 2.5L (Not for Turbo) - CF11811 & CA11259
ryvclim$23.934.5★
VASHEN CF11811 Cabin Air Filter for Mazda CX-5 2013-2025 Mazda 6 2014-2021 Mazda 3 2014-2018 SkyBlue High-Efficiency Media
VASHEN$9.804.0★
COCOAUTO Cabin Engine Air Filter Kit for CX-5 2013-2024 2.0L 2.5L (Not for Turbo) Mazda 3 2014-2018 Mazda 6 2014-2021 2.5L | Naturally Aspirated Only Not for Turbo | Replaces PE07133A0A KD4561J6X
COCOAUTO$27.654.7★
EPAuto CPJ6X (KD45-61-J6X) Cabin Air Filter includes Activated Carbon Replacement for Mazda 3 (2014-2018) Mazda 6 (2014-2021) CX-5 (2013-2025)
EPAuto$12.644.8★
BOSCH 6080C HEPA Cabin Air Filter - Compatible with Select Mazda 3 3 Sport 6 CX-5
Bosch$16.384.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +18.8% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“They fit as advertised”
“Great Value”
“air filter working great”
“Easy installation”
“Excellent product”
“As described and expected”
“Easy to use”
“Good materials”
“It had no plastic or fiber glass smell like some filters have”
“Its an affordable maintenance item that really improves driving comfort”
What buyers complain about
“The cabin air filter is too restrictive”
“The cabin air filter felt a little smaller than the one I had in there”
“Why pay more”
“Not much of a carbon in it”
“If Im buying something new, Id better receive it new and in perfect condition.”
“The air conditioner wouldn't blow as hard”
“causing the filter to not fit in my 2021 CX-5 out of the box”
“Cabin air still smells like cabin air - no worse, no better”
“Had to fight to get it in – Poor design for Mazda 3”
“Not enough air flow”