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50

kubota oil filter

Worth a look

Shows a thin review moat (65 avg reviews), but a small market ($36K/yr) keeps it on the watch list.

Market size 9Growth 49Conversion 53Competition 45Returns 95Price range 88Avg price 95Brand share 36Review moat 97Quality gap 20

Review moat

Incredible65.27

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible0.9%

return rate — above 6% kills the launch gate

Avg price

Incredible$25.56

avg listing price — sweet spot $15–$100

Price range

Great$9.99–$68.97

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.3%

search→purchase rate — share of searches ending in a sale

Growth

Okay+19.4%

90-day search growth — must beat 0% to launch

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$36K

$36K/yr · 32K searches

Competition

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

24

Top-5 brand share

83%

Open market

13%

  • Kubota41%
  • SEGULER21%
  • The ROP Shop13%
  • Jvfnxpm5%
  • PAGOTORTAUS4%
  • JZGRDN4%
  • Open — no brand owns it (8 brands, 13%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$4K20%$7K30%$11K40%$14K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 26 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +19.4% search growth over the last 90 days.
1K750Spike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May · busiest ÷ quietest = 3.2×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall28%

“Direct Fit”

Filtration25%

“Good quality replacement filter set”

Value For Money22%

“Great value”

Advertised Vs Actual Product9%

“As described”

Quality-Overall8%

“This filter is good quality”

Assembly/Installation3%

“The installation was fine”

Ease Of Use1%

“Easy to order and perfect fit”

Correct Contents1%

“All parts fit properly”

Leak-Proof1%

“No Leaks”

Durability0%

“They appear durable”

What buyers complain about

Filtration32%

“9 days waiting for the filter”

Size-Overall17%

“the air filter is slightly larger than what it comes with - air filter case does not fit snugly”

Compatibility-Overall17%

“Does not fit Kubota”

Leak-Proof10%

“The fuel filters leak”

Value For Money10%

“Too expensive”

Jamming/Clogging8%

“till that pressure bypass is needed to overcome a clog”

Top return reasons

Size-Overall53%
Filtration19%
Compatibility-Overall14%
Advertised Vs Actual Product7%
Defective Material/Parts4%
Functionality-Overall1%
Quality-Overall1%
Value For Money1%
Leak-Proof0%
Motor Issues0%